Traffic
Conversions
Catalog sales
Engagement
B. Conversions
50
100
200
500
Engagement
App installs
Traffic
Conversions
50
100
200
500
Facebook Pay
Facebook Messenger Pay
Facebook WhatsApp Pay
Facebook Instagram Pay
Facebook Messenger
Facebook WhatsApp
Facebook Instagram Direct
Facebook Workplace
50
100
200
500
Facebook Groups
Facebook Pages
Facebook Events
Facebook Marketplace
Use relevant keywords in the ad copy
Target the right audience
Set a clear budget
All of the above
5,000
10,000
20,000
50,000
Facebook Live
Facebook Stories
Facebook Watch
Facebook Reels
Facebook Polls
Facebook Questions
Facebook Surveys
Facebook Quizzes
Demographics
Interests
Behaviors
Location
Facebook Watch
Facebook Live
Facebook Reels
Facebook Stories
Compare the cost of the campaign to the revenue generated
Use a third-party ad tracking tool
Both a and b
None of the above
Facebook Location Sharing
Facebook Nearby Friends
Facebook Find Friends
Facebook Active Status
500
1,000
5,000
10,000
50
100
200
300
2004
2005
2006
2007
Facebook Games
Facebook Messenger Games
Facebook WhatsApp Games
Facebook Instagram Games
Test different ad creatives
Target different audiences
Change the budget
All of the above
1 minute
2 minutes
3 minutes
5 minutes
Use a third-party ad fraud prevention tool
Monitor the campaign results closely
Both a and b
None of the above
Use the Facebook Ads Manager
Use Google Analytics
Use a third-party ad tracking tool
All of the above
Go to the Facebook Ads Manager
Select the campaign objective
Create the ad creative
All of the above
Reach
Click-through rate (CTR)
Cost per click (CPC)
All of the above
Microsoft
Meta
Facebook Tagging
Facebook Mentions
Facebook Attribution
Facebook Credits
5
10
20
50
Facebook Albums
Facebook Photos
Facebook Videos
Facebook Memories
Friends
Family
Coworkers
All of the above