10 people do a web search. In response, they see links to a variety of web pages. Three of the 10 people choose one particular link. That link then has a _______ click through rate.
less than 30%
30 percent
more than 30%
None of the above
Correct Answer :
B. 30 percent
Related Questions
Which of the following statements is correct with regard to natural links?
They are two way links (reciprocal links)
They are from authority websites
They are voluntary in nature
They are from .edu or .gov extension websites
In the press release, the most important information should be added in the -
Opening Paragraph
Middle Paragraph
End Paragraph
None
What does the term Sandbox mean in SEO?
The box with paid ads that appear when you perform a search.
This is where sites are kept till they get mature enough to be included in the top rankings for a particular keyword
A special category of sites that are listed in kid-safe searches
The first 10 search results for a particular keyword.
How are site maps important for the search engine optimization process?
Site maps help the search engine editorial staff to quickly go through a website, hence ensuring quicker placement
Google gives credit to the websites having site maps. The GoogleBot looks for the keyword or title Site Map on the home page of a website.
Site maps help the search engine spider pick up more pages from the website
None of the above
What is the advantage of putting all of your important keywords in the Meta Keywords tag?
There is no specific advantage for search engines
It increases relevance to Yahoo! and MSN/Live, although Google & Ask ignore it
They will be bolded in searches for that term
You have to have a term in Meta Keywords in order to bid for AdWords to that page
To attract ____, articles are submitted to article submission directories that are optimized for search engines.
Advertisers
Companies
Bankers
Traffic
Miscellaneous Meta tags provide additional information to the web spider besides ____.
Title
Description
Meta keywords
All of the above
What does the term Keyword Prominence refer to?
It refers to the fact that the importance of choosing high traffic keywords leads to the best return on investment
It refers to the importance attached to getting the right keyword density
It refers to the fact that the keywords placed in important parts of a webpage are given priority by the search engines
It refers to the fact that the keywords in bold font are given priority by the search engines
If you want a page to pass value through its links, but stay out of the search engines indices, which of the following tags should you place in the header?
Use meta robots=noindex, nofollow
Use meta robots=index, nofollow
Use meta robots=noindex, follow
Use meta robots=autobot, decepticon
Off-page optimization techniques such as ____ submission involve submitting a website directly to search engines for indexing and listing.
Press release
Search engine
Social directory
Article
Which of the following is a popular forum discussion site?
Yahoo Answers
Mylot
Stackoverflow
All of the above
Known as a Web, the ____ consists of a collection of websites or web pages that are stored on computers connected to the Internet by means of web servers.
Web Wide World
Web World Wide
World Web Wide
World Wide Web
Which of the following search engines offers a popular list of the top 50 most searched keywords?
Yahoo
AOL
Lycos
A canonical URL must be used if your website has ____ pages with similar content, or if your site's content appears on another website as well.
One
Two
Two or more
None
____ show the detailed structure of your sites, such as the different sections and the links between them, in a visual manner.
Sitemap
Keyword
Description
Tag
Which of the following are the internal factors in SWOT Analysis?
Strengths
Weaknesses
Both A and B
None of the above
What is the name of the search engine technology due to which a query for the word actor will also show search results for related words such as actress, acting or act?
Spreading
Dilating
RSD (realtime synonym detection)
Stemming
There are many links pointing to a particular website, which is called the link ____.
Presentability
Popularity
Presumption
None
What will the following robots.txt file do?
User-agent:Googlebot
Disallow:/*?
User-agent:Scooter
Disallow:
It will allow Google to crawl any of the dynamically generated pages. It will also allow thealtavista scooter bot to access every page
It will disallow Google from crawling any of the dynamically generated pages. It will also disallow the altavista scooter bot from accessing any page
It will disallow Google from crawling any of the dynamically generated pages. It will allow the altavista scooter bot to access every page
None of the above
____, a 404 error will occur.
If the requested page has been removed
If there is a wrong link on your site
Both A and B
None of the above
Which blackhat Seo techniques is characterized by a method to decieve search engine, by detecting the search engine bot and feeding it with a different HTML code than the HTML actually served to users?
Coaling
Foisting
Slighting
Cloaking
How to optimize title tags?
Use keyword separation
Don't repeat title tags
Don't use the website or company name
All of the above
Which of the following methods can help you get around the Google Sandbox?
Buying an old Website and getting it ranked
Buying a Google Adwords PPC campaign
Placing the website on a sub domain of a ranked website and then 301 re-directing the site after it has been indexed
Getting a DMOZ listing
10 people do a web search. In response, they see links to a variety of web pages. Three of the 10 people choose one particular link. That link then has a _______ click through rate.
less than 30%
30 percent
more than 30%
None of the above
What is the generally accepted difference between SEO and SEM?
SEO focuses on organic/natural search rankings, SEM encompasses all aspects of search marketing
No difference, theyre synonymous
SEO refers to organic/natural listings while SEM covers PPC, or paid search
SEO tends to be a West coast term, SEM is more East coast.
Which of the following is TRUE about optimizing meta descriptions?
Users have a tendency to pay attention to meta descriptions containing important keywords
Simple and relevant should be the goal
A compelling story should be told
All of the above
How to write good alt text?
Make it descriptive
Make it short
Use keywords
All of the above
What is the most likely time period required for getting a Google page rank?
1 week
3 weeks
2 months
More than 3 months
Which of the following options are correct regarding the Keyword Effectiveness Index (KEI) of a particular keyword?
It is directly proportional to the popularity of the keyword
It is inversely proportional to the competiton for the keyword
It is directly proportional to the chances of the keyword ranking on the first page of the Google search results
None of the above
When do you apply for Re inclusion in a search engines index?
When you have made changes to your site.
When you have changed your hosting provider and the IP address of your site.
After you have been banned from the search engine for black hat practices and you have corrected your wrongdoings.
When you are not happy with your current ratings.