CTR is measured by ____.
Dividing the number of impressions by the number of clicks our ad receives.
Multiplying the number of impressions by the number of clicks our ad receives.
Dividing the number of clicks our ad receives by the number of impressions.
Multiplying the number of clicks our ad receives by the number of impressions.
Correct Answer :
A. Dividing the number of impressions by the number of clicks our ad receives.
CTR is measured by dividing the number of impressions by the number of clicks our ad receives.
Related Questions
How many types of leads are there in lead marketing?
Marketing Qualified Lead
Sales Qualified Lead
Service Qualified Lead
All of the above
Which of the following marketing technique is available 24*7?
Traditional
Offline
Online
None
Online Marketing can be measured using the -
Google Adwords
Google Analytics
Google Adsense
None
What is the full form of CTR in Online Marketing?
Close Through Rate
Click Through Range
Click Through Rate
Close Through Range
What is the full form of PQL?
Promotion Qualified Lead
Product Qualified Lead
Peer Qualified Lead
None
Which of the following is/are the type of marketing?
Traditional Marketing
Offline Marketing
Online Marketing
All of the above
A CPA measures the total cost of acquiring ___ paying customers through a campaign.
One
Two
Five
Multiple
What is the full form of CPI?
Cost Per Instinct
Cost Per Inbound
Cost Per Impression
Cost Per Indebted
Inbound link is also known as -
White Link
Black Link
Black Hat Link
White Hat Link
What is the full form of VPA?
Value Per Acquisition
Value Per Action
Both A and B
None of the above
Which of the following are present in Mobile Marketing?
Location-based services
Augmented reality
2D Broadcast
All of the above
In ____ Remarketing, past visitors' ads are displayed with products or services they might be interested in.
Dynamic
Display
Search
Video
In ____ marketing, a variety of offline promotional and advertising methods are used to reach target customers.
Traditional
Online
Offline
Both A and C
CPC formula is -
Advertising cost / Number of clicks
Number of clicks / Advertising cost
Advertising cost / Percentage of clicks
Percentage of clicks / Advertising cost
Advertisers are also known as ____.
Merchants
Retailers
Both A and B
None of the above
Which of the following is an/the advantage(s) of online marketing?
Global reach
Large number of customers
Higher quality website traffic
All of the above
What is Cost Per Click also known as?
Payment Per Click
Payout Per Click
Pay Per Click
None
Which of the following Business Model(s) does online marketing focuses on?
Advertising
E-commerce
Affiliate
All of the above
Which of the following marketing techniques is more secure?
Traditional
Offline
Online
Both A and B
CPA can be calculated by using the formula -
Total Cost of a Campaign / Number of Conversions
Number of Conversions / Total Cost of a Campaign
Average Cost of a Campaign / Number of Conversions
Total Cost of a Campaign / Percentage of Conversions
CTR is measured by ____.
Dividing the number of impressions by the number of clicks our ad receives.
Multiplying the number of impressions by the number of clicks our ad receives.
Dividing the number of clicks our ad receives by the number of impressions.
Multiplying the number of clicks our ad receives by the number of impressions.
How many types of Marketing are there?
2
3
4
5
Which of the following is /are the type of Online Marketing?
Re-marketing
Affiliate Marketing
Mobile Marketing
All of the above
What is the E-commerce model also known as?
Electronic Commerce
Internet Commerce
Both A and B
None of the above
The use of a private link network and keyword stuffing are ____ tactics.
Black Hat
Good Black Hat
Bad Black Hat
White Hat
Which of the following is a/the disadvantage(s) of online marketing?
A more qualified and knowledgeable workforce is needed for online marketing.
By using social media websites, you can view the complaints and feedback of your customers in Online Marketing.
In order to purchase products and services online, you need a high-speed internet connection. If you do not have one, then you cannot do so.
All of the above
What is the full form of IFTTT?
If This Then Than
If This Than Then
If Then Than This
If Than Then This
In order to index web sites, websites collections, or HTML documents, we create web ____.
Pointers
Indexes
Sites
Pages
The Ps that marketing depends on are -
Product
Place
Price
Promotion
Why Online Marketing?
In online marketing, customers are able to communicate two-way.
We can always customize our audience's experience through online marketing and also reach our customers at the right time through effective online marketing.
It is possible for online marketing to handle millions of customers simultaneously because it can run multiple online businesses simultaneously.
All of the above