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Current Affairs January 2024

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4

What is/are the important thing(s) to look into for the link partners?

A. Your content or information should be related to the site

B. Don't forget to keep your links focused on your site

C. Information that is unique and relevant should be shared

D. All of the above

Correct Answer :

D. All of the above


The important things to look into for the link partners -
a) Your content or information should be related to the site
b) Don't forget to keep your links focused on your site
c) Information that is unique and relevant should be shared

Related Questions

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4

What is the term for Optimization strategies that are in an unknown area of reputability/validity?

A. Red hat techniques

B. Silver hat techniques

C. Grey hat techniques

D. Shady hat techniques

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4

10 people do a web search. In response, they see links to a variety of web pages. Three of the 10 people choose one particular link. That link then has a _______ click through rate.

A. less than 30%

B. 30 percent

C. more than 30%

D. None of the above

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4

Which of the following is NOT a best practice for creating high quality title tags?

A. Make sure the title is unique for every page

B. Include an exhaustive list of keywords

C. Limit the tag to 65 characters, including spaces

D. Write compelling copy that encourages users to click your listing

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4

Which of the following is a popular search engine?

A. Google

B. Bing

C. Yahoo

D. All of the above

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4

Which of the following search engines or directories provides the main search results for AOL?

A. Lycos

B. DMOZ

C. Google

D. Yahoo

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4

Which of the following are the internal factors in SWOT Analysis?

A. Strengths

B. Weaknesses

C. Both A and B

D. None of the above

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4

Which of the following is/are an/example of White Hat SEO?

A. Quality Content

B. Internal Linking

C. Link Building

D. All of the above

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4

What is the advantage of putting all of your important keywords in the Meta Keywords tag?

A. There is no specific advantage for search engines

B. It increases relevance to Yahoo! and MSN/Live, although Google & Ask ignore it

C. They will be bolded in searches for that term

D. You have to have a term in Meta Keywords in order to bid for AdWords to that page

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4

Which of the following factors have an impact on the Google Page Rank?

A. The total number of inbound links to a page of a web site

B. The subject matter of the site providing the inbound link to a page of a web site

C. The text used to describe the inbound link to a page of a web site

D. The number of outbound links on the page that contains the inbound link to a page of a web site

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4

What is/are the benefit(s) of Social Bookmark Submission?

A. Increase Website Traffic

B. Free online promotion

C. Quality backlinks

D. All of the above

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4

What is keyword density?

A. The number of times the keyword is used / (divided by) the total word count on page (minus) the total words in HTML on the page

B. The number of times the keyword is used x (multiply by) the total word count on page.

C. The number of times the keyword is used in the page description

D. The number of times the keyword is used / (divided by) the total word count on the page.

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4

How are site maps important for the search engine optimization process?

A. Site maps help the search engine editorial staff to quickly go through a website, hence ensuring quicker placement

B. Google gives credit to the websites having site maps. The GoogleBot looks for the keyword or title Site Map on the home page of a website.

C. Site maps help the search engine spider pick up more pages from the website

D. None of the above

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4

Which one of the following practice is ethical ?

A. Buying links from link farms

B. Having the same page twice once in html, once in pdf.

C. Using hidden text that users dont see but spiders can read

D. Stuffing the metatags with keywords

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4

The following robots meta tag directs the search engine bots:

A. Not to index the homepage and not to follow the links in the page

B. Not to index the page and not to follow the links in the page

C. To index the page and not to follow the links in the page

D. Not to index the page but to follow the links in the page

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4

Search Engine works in the following stage(s) -

A. Crawling

B. Indexing

C. Retrieval

D. All of the above

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4

What is the illegal act of copying of a page by unauthorized parties in order to filter off traffic to another site called?

A. Trafficjacking

B. Visitorjacking

C. Viewjacking

D. Pagejacking

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4

If a websites search engine saturation with respect to a particular search engine is 20%, what does it mean?

A. 20% of the web pages of the website have been indexed by the search engine

B. Only 20% of the pages of the website will be indexed by the search engine

C. 20% of the websites pages will never be indexed

D. The website ranks in the first 20% of all websites indexed by the search engine for its most important search terms

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4

When do you apply for Re inclusion in a search engines index?

A. When you have made changes to your site.

B. When you have changed your hosting provider and the IP address of your site.

C. After you have been banned from the search engine for black hat practices and you have corrected your wrongdoings.

D. When you are not happy with your current ratings.

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4

Which of the following is a type of link for Off-Page SEO?

A. Natural

B. Built

C. Created

D. All of the above

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4

Which HTTP server response code indicates a file that no longer exists? (File Not Found)

A. 401

B. 301

C. 500

D. 404

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4

A topic's popularity over time can be seen on Google ____.

A. Analytics

B. Trends

C. Adwords

D. Search Engine

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4

Which of the following free tools/websites could help you identify which city in the world has the largest search for the keyword six sigma?

A. Yahoo Search Term Suggestion Tool

B. Alexa

C. Google Traffic Estimator

D. Google Trends

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4

A merge of two websites requires redirecting ____ URLs to their correct locations.

A. Updated

B. Outdated

C. Current

D. None

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4

Google uses PageRank to ____ links.

A. Add

B. Analyze

C. Remove

D. Alter

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4

Which of the following can be termed as good keyword selection and placement strategies?

A. Targeting synonyms of the main keyword

B. Targeting the highest searched keywords only

C. Copying competitor keywords

D. Optimizing five or more keywords per page

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4

What is the illegal act of copying of a page by unauthorized parties in order to filter off traffic to another site called?

A. Traffic jacking

B. Visitors Jacking

C. View Jacking

D. Page Jacking

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4

If you want a page to pass value through its links, but stay out of the search engines indices, which of the following tags should you place in the header?

A. Use meta robots=noindex, nofollow

B. Use meta robots=index, nofollow

C. Use meta robots=noindex, follow

D. Use meta robots=autobot, decepticon

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4

What is the generally accepted difference between SEO and SEM?

A. SEO focuses on organic/natural search rankings, SEM encompasses all aspects of search marketing

B. No difference, theyre synonymous

C. SEO refers to organic/natural listings while SEM covers PPC, or paid search

D. SEO tends to be a West coast term, SEM is more East coast.

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4

What is Keyword Density?

A. The number of times the keyword is used / (DIVIDED BY) the total word count on page (MINUS)the total words in HTML on the page

B. The number of times the keyword is used X (MULTIPLIED BY) the total word count on page

C. The number of times the keyword is used in the page description

D. The number of times the keyword is used in the page title

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4

Which of the following is a popular forum discussion site?

A. Yahoo Answers

B. Mylot

C. Stackoverflow

D. All of the above