Updated
Outdated
Current
None
B. Outdated
There is no specific advantage for search engines
It increases relevance to Yahoo! and MSN/Live, although Google & Ask ignore it
They will be bolded in searches for that term
You have to have a term in Meta Keywords in order to bid for AdWords to that page
Keyword Stuffing
Duplicate Content
Cloaking
All of the above
Tag
Category
Description
Keyword
Title Tags
Search Engines
Meta Keywords
Meta Description
Forum Posting
Similar linking
Reciprocal linking
Article submission
SEO focuses on organic/natural search rankings, SEM encompasses all aspects of search marketing
No difference, theyre synonymous
SEO refers to organic/natural listings while SEM covers PPC, or paid search
SEO tends to be a West coast term, SEM is more East coast.
Crawling
Indexing
Retrieval
All of the above
The technique of monitoring the movement of the mouse on the webpage
The technique of monitoring the area on which an advertisement was clicked
The web browser trick, which attempts to redirect visitors away from major websites through a spyware program
The web browser trick, which attempts to keep a visitor captive at on a website
Increase Website Traffic
Free online promotion
Quality backlinks
All of the above
It will open up the Google help pages applicable to www.iqsanswers.com
It will find pages about help within www.iqsanswers.com
It will only find page titles about help within www.iqsanswers.com
It will direct you to the request page for re-indexing of www.iqsanswers.com
Title
Description
Meta keywords
All of the above
It is directly proportional to the popularity of the keyword
It is inversely proportional to the competiton for the keyword
It is directly proportional to the chances of the keyword ranking on the first page of the Google search results
None of the above
Search Engine
Webpage
Web portal
Web browser
Attract visitors from the search engines straight onto the Hallway Page
Organizes the Doorway Pages
Helps people navigate to different Doorway Pages
Enables search engine bots to index the Doorway Pages
Waves
Flux
Shuffling
Swaying
User-friendly navigation
Help provide relevant data
Decrease bounce rate
All of the above
It is a form of XML
It stands for Realtime streamlined syndication
It is a good way of displaying static information
It is a microsoft technology
Use keyword separation
Don't repeat title tags
Don't use the website or company name
All of the above
4
5
6
7
Strengths
Weaknesses
Both A and B
None of the above
Yahoo Answers
Mylot
Stackoverflow
All of the above
Meta Keywords
Meta Description
Title
Body Text
Because they will not lead to fresh traffic
Because you could be penalize by search engine for using duplicate contents
Because you will not get the benefits of proper keyword targeting
Because people could turn up claiming copyright infringement
Buying links from link farms
Having the same page twice once in html, once in pdf.
Using hidden text that users dont see but spiders can read
Stuffing the metatags with keywords
The text of the paid links should state the words paid text link for Google to identify it as a paid link
Only Paid text links to non profit websites should be accepted
Paid links should be disclosed through the rel=nofollow attribute in the hyperlink
Paid links should be disclosed through the index=nofollow attribute in the hyperlink
Updated
Outdated
Current
None
In order to make the content and background indistinguishable, the colors are kept the same
The content can also be hidden using CSS
Both A and B
None of the above
Traffic jacking
Visitors Jacking
View Jacking
Page Jacking
White Hat
Black Hat
Both A and B
None of the above
Quality Content
Internal Linking
Link Building
All of the above