Crawling
Indexing
Retrieval
All of the above
D. All of the above
RSS feed
Article
Blog
Press release
XHTML
Windows Media Player Files
Java Applets
Flash Plugin Files
Canonical URLs
URL canonicalization
Both A and B
None of the above
Make it descriptive
Make it short
Use keywords
All of the above
less than 30%
30 percent
more than 30%
None of the above
Crawling
Indexing
Retrieval
All of the above
If you have two versions of a document on your website, Google recommends that you only allow the indexing of the better version
Linking to a page inconsistently does not affect the way Google views the page/s.
Syndicating your content could lead to Google viewing the material as duplicate
Placeholders for pages which do not have content are never viewed as duplicate content by Google
They are two way links (reciprocal links)
They are from authority websites
They are voluntary in nature
They are from .edu or .gov extension websites
0.01-0.1%
0.1-1%
3-4%
7-10%
Buying an old Website and getting it ranked
Buying a Google Adwords PPC campaign
Placing the website on a sub domain of a ranked website and then 301 re-directing the site after it has been indexed
Getting a DMOZ listing
Keyword Research
Analyzing
Both A and B
None of the above
Optimizing search engine rankings involves using techniques that follow search engine guidelines
Content that is relevant and of high quality is provided to users
It is preferred by people who are looking for a quick return on investment
Titles, metatags, and body content should be optimized for keyword usage
Tag
Category
Description
Keyword
Web Wide World
Web World Wide
World Web Wide
World Wide Web
Search Engine
Webpage
Web portal
Web browser
Use keyword separation
Don't repeat title tags
Don't use the website or company name
All of the above
The number of times the keyword is used / (DIVIDED BY) the total word count on page (MINUS)the total words in HTML on the page
The number of times the keyword is used X (MULTIPLIED BY) the total word count on page
The number of times the keyword is used in the page description
The number of times the keyword is used in the page title
Not to index the homepage and not to follow the links in the page
Not to index the page and not to follow the links in the page
To index the page and not to follow the links in the page
Not to index the page but to follow the links in the page
Increasing the keyword density on the web pages
Offering a different set of web pages to the search engines
Hiding the keywords within the webpage
Creating multiple pages and hiding them from the website visitors
Yahoo Search Term Suggestion Tool
Alexa
Google Traffic Estimator
Google Trends
The number of times the keyword is used / (divided by) the total word count on page (minus) the total words in HTML on the page
The number of times the keyword is used x (multiply by) the total word count on page.
The number of times the keyword is used in the page description
The number of times the keyword is used / (divided by) the total word count on the page.
Home Page
Canonical Version
Heretical Version
Empirical Version
Audience
Distribution
Copyright
All of the above
Site maps help the search engine editorial staff to quickly go through a website, hence ensuring quicker placement
Google gives credit to the websites having site maps. The GoogleBot looks for the keyword or title Site Map on the home page of a website.
Site maps help the search engine spider pick up more pages from the website
None of the above
Meta Keywords
Meta Description
Title
Body Text
Attract visitors from the search engines straight onto the Hallway Page
Organizes the Doorway Pages
Helps people navigate to different Doorway Pages
Enables search engine bots to index the Doorway Pages
CSS
HTML
Java
C++
Keyword Stuffing
Duplicate Content
Cloaking
All of the above
In order to make the content and background indistinguishable, the colors are kept the same
The content can also be hidden using CSS
Both A and B
None of the above
The visibility of the link text.
The anchor text, especially the keywords in it.
The place from which the link originates.
The place to which the link leads.