Which of the following is/are an/example of White Hat SEO?
Quality Content
Internal Linking
Link Building
All of the above
Correct Answer :
D. All of the above
The following are the example of White Hat SEO -
a) Quality Content
b) Internal Linking
c) Link Building
Related Questions
Which of the following content types is most easily crawled by the major web search engines (Google, Yahoo!, MSN/Live & Ask.com)?
XHTML
Windows Media Player Files
Java Applets
Flash Plugin Files
What does Alt text stand for?
Alternate text
Alternative text
Alternation text
Alter text
Some words, when followed by a colon, have special meanings to yahoo. What is performed by the link: Operator?
it shows all the outbound links from the url
It shows how many pages of the site yahoo is pointing to
It shows all the pages that point to that url
It show urls with broken links
Which of the following statements regarding website content are correct?
If you have two versions of a document on your website, Google recommends that you only allow the indexing of the better version
Linking to a page inconsistently does not affect the way Google views the page/s.
Syndicating your content could lead to Google viewing the material as duplicate
Placeholders for pages which do not have content are never viewed as duplicate content by Google
____ show the detailed structure of your sites, such as the different sections and the links between them, in a visual manner.
Sitemap
Keyword
Description
Tag
An important _____ on your webpage is called the meta keyword.
Keyword
Phrase
Both A and B
None of the above
Which of the following are the types of meta tags?
Title
Meta keywords
Meta description
All of the above
What is the most likely time period required for getting a Google page rank?
1 week
3 weeks
2 months
More than 3 months
Which of the following statements is correct with regard to natural links?
They are two way links (reciprocal links)
They are from authority websites
They are voluntary in nature
They are from .edu or .gov extension websites
If a websites search engine saturation with respect to a particular search engine is 20%, what does it mean?
20% of the web pages of the website have been indexed by the search engine
Only 20% of the pages of the website will be indexed by the search engine
20% of the websites pages will never be indexed
The website ranks in the first 20% of all websites indexed by the search engine for its most important search terms
Which of the following factors does Google take into account while accessing whether or not a website is an authority website?
The frequency with which the contents of the website is updated
the number of web pages containing relevant information on the main theme of the website
The number of in-bound natural links related to the websites theme (or keywords)
None of the above
A canonical URL must be used if your website has ____ pages with similar content, or if your site's content appears on another website as well.
One
Two
Two or more
None
Search engines interpret the robots ____ to determine how to treat the content of a page, which is important for on-page optimization.
Meta tag
Meta keywords
Meta description
None
Cloaking is a controversial SEO technique. What does it involve?
Increasing the keyword density on the web pages
Offering a different set of web pages to the search engines
Hiding the keywords within the webpage
Creating multiple pages and hiding them from the website visitors
Which of the following comes under the Black Hat SEO technique?
Cloaking
Hidden Text
Doorway Pages
All of the above
What is the method(s) to create hidden text?
In order to make the content and background indistinguishable, the colors are kept the same
The content can also be hidden using CSS
Both A and B
None of the above
Google uses PageRank to ____ links.
Add
Analyze
Remove
Alter
Which of the following is TRUE about optimizing meta descriptions?
Users have a tendency to pay attention to meta descriptions containing important keywords
Simple and relevant should be the goal
A compelling story should be told
All of the above
What term is commonly used to describe the shuffling of positions in search engine results in between major updates?
Waves
Flux
Shuffling
Swaying
Which of the following is the least important area in which to include your keyword(s)?
Meta Keywords
Meta Description
Title
Body Text
Which of the following is not an examples of agents?
Internet Explorer
Search engine spiders
Opera
SQL Server database attached to a website
Which of the following is NOT a best practice for creating high quality title tags?
Make sure the title is unique for every page
Include an exhaustive list of keywords
Limit the tag to 65 characters, including spaces
Write compelling copy that encourages users to click your listing
What is the generally accepted difference between SEO and SEM?
SEO focuses on organic/natural search rankings, SEM encompasses all aspects of search marketing
No difference, theyre synonymous
SEO refers to organic/natural listings while SEM covers PPC, or paid search
SEO tends to be a West coast term, SEM is more East coast.
Which of the following statements about RSS are correct?
It is a form of XML
It stands for Realtime streamlined syndication
It is a good way of displaying static information
It is a microsoft technology
What are the links from other sites called?
Frontlinks
Backlinks
Boundlinks
Hidelinks
You may also call hidden text ____ because it cannot be read or seen by your visitors.
Invisible text
Fake text
Both A and B
None of the above
Which of the following is a popular search engine?
Bing
Yahoo
All of the above
s Page is used to:
Attract visitors from the search engines straight onto the Hallway Page
Organizes the Doorway Pages
Helps people navigate to different Doorway Pages
Enables search engine bots to index the Doorway Pages
Google looks down upon paid links for enhancing page rank. If a website sells links, what action/s does Google recommend to avoid being penalized?
The text of the paid links should state the words paid text link for Google to identify it as a paid link
Only Paid text links to non profit websites should be accepted
Paid links should be disclosed through the rel=nofollow attribute in the hyperlink
Paid links should be disclosed through the index=nofollow attribute in the hyperlink
How to optimize the headings?
Put an H1 tag on each page
It should be unique
It should be relevant and descriptive
All of the above