Which of the following is/are an/example of Black Hat SEO?
Keyword Stuffing
Duplicate Content
Cloaking
All of the above
Correct Answer :
D. All of the above
The following are the examples of Black Hat SEO -
a) Keyword Stuffing
b) Duplicate Content
c) Cloaking
Related Questions
What is the generally accepted difference between SEO and SEM?
SEO focuses on organic/natural search rankings, SEM encompasses all aspects of search marketing
No difference, theyre synonymous
SEO refers to organic/natural listings while SEM covers PPC, or paid search
SEO tends to be a West coast term, SEM is more East coast.
What does the term Sandbox mean in SEO?
The box with paid ads that appear when you perform a search.
This is where sites are kept till they get mature enough to be included in the top rankings for a particular keyword
A special category of sites that are listed in kid-safe searches
The first 10 search results for a particular keyword.
What does the term Keyword Prominence refer to?
It refers to the fact that the importance of choosing high traffic keywords leads to the best return on investment
It refers to the importance attached to getting the right keyword density
It refers to the fact that the keywords placed in important parts of a webpage are given priority by the search engines
It refers to the fact that the keywords in bold font are given priority by the search engines
What is the most likely time period required for getting a google page ranking?
1 week
3 weeks
1 month
More than 3 months
In order to increase your search engine ranking, you should submit RSS feeds to ____ submission directory sites.
Article
RSS feed
Blog
Search Engine
Which of the following is NOT a best practice for creating high quality title tags?
Make sure the title is unique for every page
Include an exhaustive list of keywords
Limit the tag to 65 characters, including spaces
Write compelling copy that encourages users to click your listing
How to choose the best keywords?
Use long-tail keywords
Perform latent semantic indexing
Use location-based keywords
All of the above
What is the name of the search engine technology due to which a query for the word actor will also show search results for related words such as actress, acting or act?
Spreading
Dilating
RSD (realtime synonym detection)
Stemming
What will happen if you type the word Certification-Networking in the Google search box?
Google will find the web pages about certification and also containing the word networking
Google will find ALL the web pages containing the word word Certification and Networking
Google will find ALL the web pages in which the words Certification and Networking appear together.
Google will find the web pages about Certification that do not contain the word Networking
What does the 301 server response code signify?
Not Modified
Moved Permanently
syntax error in the request
Payment is required
Which of the following methods can help you get around the Google Sandbox?
Buying an old Website and getting it ranked
Buying a Google Adwords PPC campaign
Placing the website on a sub domain of a ranked website and then 301 re-directing the site after it has been indexed
Getting a DMOZ listing
Based on the importance and authority of a page, Pagerank determines a score on a 0 to 10 scale according to the ____ of links to it.
Quality
Quantity
Both A and B
None of the above
____, a 404 error will occur.
If the requested page has been removed
If there is a wrong link on your site
Both A and B
None of the above
Which one of the following practice is ethical ?
Buying links from link farms
Having the same page twice once in html, once in pdf.
Using hidden text that users dont see but spiders can read
Stuffing the metatags with keywords
Which of the following comes under the Black Hat SEO technique?
Cloaking
Hidden Text
Doorway Pages
All of the above
What is the illegal act of copying of a page by unauthorized parties in order to filter off traffic to another site called?
Traffic jacking
Visitors Jacking
View Jacking
Page Jacking
By using Open Graph meta tags, you can improve your current marketing strategy by -
Social media sites can gather more information from your links when you use them
With it, you can display your content more accurately, thereby increasing Click-Through Rates (CTRs)
Both A and B
None of the above
Which of the following search engines offers a popular list of the top 50 most searched keywords?
Yahoo
AOL
Lycos
What does SEO stand for?
Search Engine Optimal
Social Engine Optimal
Search Engine Optimization
Social Engine Optimization
Cloaking is a controversial SEO technique. What does it involve?
Increasing the keyword density on the web pages
Offering a different set of web pages to the search engines
Hiding the keywords within the webpage
Creating multiple pages and hiding them from the website visitors
What is/are the benefit(s) of HTML Sitemaps?
A well-organized daily routine includes every page of the website
It oversees the connection between your pages and subpages and determines how they will be structured
The content you want to display on your homepage is just a click or two away
All of the above
Which of the following free tools/websites could help you identify which city in the world has the largest search for the keyword six sigma?
Yahoo Search Term Suggestion Tool
Alexa
Google Traffic Estimator
Google Trends
What is keyword density?
The number of times the keyword is used / (divided by) the total word count on page (minus) the total words in HTML on the page
The number of times the keyword is used x (multiply by) the total word count on page.
The number of times the keyword is used in the page description
The number of times the keyword is used / (divided by) the total word count on the page.
HTTP status code ___ indicates a redirected page.
300
301
302
303
Search Engine works in the following stage(s) -
Crawling
Indexing
Retrieval
All of the above
By participating in online discussion forums, you can generate quality ____ links.
Inbound
External
Outbound
None
What are the links from other sites called?
Frontlinks
Backlinks
Boundlinks
Hidelinks
In order to optimize the content, one should focus on the -
Title tags
Meta description
Meta keywords
All of the above
Google uses PageRank to ____ links.
Add
Analyze
Remove
Alter
Which of the following can be termed as good keyword selection and placement strategies?
Targeting synonyms of the main keyword
Targeting the highest searched keywords only
Copying competitor keywords
Optimizing five or more keywords per page