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Current Affairs January 2024

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4

By using Open Graph meta tags, you can improve your current marketing strategy by -

A. Social media sites can gather more information from your links when you use them

B. With it, you can display your content more accurately, thereby increasing Click-Through Rates (CTRs)

C. Both A and B

D. None of the above

Correct Answer :

C. Both A and B


By using Open Graph meta tags, you can improve your current marketing strategy by -
a) Social media sites can gather more information from your links when you use them
b) With it, you can display your content more accurately, thereby increasing Click-Through Rates (CTRs)

Related Questions

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4

What is the method(s) to create hidden text?

A. In order to make the content and background indistinguishable, the colors are kept the same

B. The content can also be hidden using CSS

C. Both A and B

D. None of the above

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4

Which of the following statements is correct with regard to natural links?

A. They are two way links (reciprocal links)

B. They are from authority websites

C. They are voluntary in nature

D. They are from .edu or .gov extension websites

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4

Which blackhat Seo techniques is characterized by a method to decieve search engine, by detecting the search engine bot and feeding it with a different HTML code than the HTML actually served to users?

A. Coaling

B. Foisting

C. Slighting

D. Cloaking

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4

Which of the following methods can help you get around the Google Sandbox?

A. Buying an old Website and getting it ranked

B. Buying a Google Adwords PPC campaign

C. Placing the website on a sub domain of a ranked website and then 301 re-directing the site after it has been indexed

D. Getting a DMOZ listing

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4

In order to increase your search engine ranking, you should submit RSS feeds to ____ submission directory sites.

A. Article

B. RSS feed

C. Blog

D. Search Engine

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4

What is the generally accepted difference between SEO and SEM?

A. SEO focuses on organic/natural search rankings, SEM encompasses all aspects of search marketing

B. No difference, theyre synonymous

C. SEO refers to organic/natural listings while SEM covers PPC, or paid search

D. SEO tends to be a West coast term, SEM is more East coast.

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4

What does SEO stand for?

A. Search Engine Optimal

B. Social Engine Optimal

C. Search Engine Optimization

D. Social Engine Optimization

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4

One or more IP addresses are identified by a ____.

A. Search Engine

B. Portal

C. Domain Name

D. Algorithm

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4

What is/are the benefit(s) of Social Bookmark Submission?

A. Increase Website Traffic

B. Free online promotion

C. Quality backlinks

D. All of the above

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4

Cloaking is a controversial SEO technique. What does it involve?

A. Increasing the keyword density on the web pages

B. Offering a different set of web pages to the search engines

C. Hiding the keywords within the webpage

D. Creating multiple pages and hiding them from the website visitors

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4

How are site maps important for the search engine optimization process?

A. Site maps help the search engine editorial staff to quickly go through a website, hence ensuring quicker placement

B. Google gives credit to the websites having site maps. The GoogleBot looks for the keyword or title Site Map on the home page of a website.

C. Site maps help the search engine spider pick up more pages from the website

D. None of the above

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4

Which of the following is/are an/example of Black Hat SEO?

A. Keyword Stuffing

B. Duplicate Content

C. Cloaking

D. All of the above

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4

What does Alt text stand for?

A. Alternate text

B. Alternative text

C. Alternation text

D. Alter text

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4

The following robots meta tag directs the search engine bots:

A. Not to index the homepage and not to follow the links in the page

B. Not to index the page and not to follow the links in the page

C. To index the page and not to follow the links in the page

D. Not to index the page but to follow the links in the page

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4

What is/are the benefit(s) of blogging?

A. Improves SEO

B. Improves relationship

C. Free marketing

D. All of the above

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4

Based on the importance and authority of a page, Pagerank determines a score on a 0 to 10 scale according to the ____ of links to it.

A. Quality

B. Quantity

C. Both A and B

D. None of the above

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4

Search engine results pages display ____ as clickable headlines above website urls.

A. Title Tags

B. Search Engines

C. Meta Keywords

D. Meta Description

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4

____ are high-powered computers used by web hosts to store your website or web pages.

A. Search Engines

B. Portals

C. Servers

D. None

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4

Which one of the following practice is ethical ?

A. Buying links from link farms

B. Having the same page twice once in html, once in pdf.

C. Using hidden text that users dont see but spiders can read

D. Stuffing the metatags with keywords

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4

____ networks (such as Facebook and Twitter) use Open Graph Meta Tags to communicate a page's content.

A. Search

B. Social

C. Size

D. Start

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4

Which of the following statements regarding website content are correct?

A. If you have two versions of a document on your website, Google recommends that you only allow the indexing of the better version

B. Linking to a page inconsistently does not affect the way Google views the page/s.

C. Syndicating your content could lead to Google viewing the material as duplicate

D. Placeholders for pages which do not have content are never viewed as duplicate content by Google

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4

Google looks down upon paid links for enhancing page rank. If a website sells links, what action/s does Google recommend to avoid being penalized?

A. The text of the paid links should state the words paid text link for Google to identify it as a paid link

B. Only Paid text links to non profit websites should be accepted

C. Paid links should be disclosed through the rel=nofollow attribute in the hyperlink

D. Paid links should be disclosed through the index=nofollow attribute in the hyperlink

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4

Which of the following is/are the type of SEO?

A. White Hat

B. Black Hat

C. Both A and B

D. None of the above

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4

Which of the following is the best SEO tool?

A. SEMrush

B. Ahrefs

C. Serpstat

D. All of the above

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4

Your site is submitted to a web directory based on a specific ____.

A. Tag

B. Category

C. Description

D. Keyword

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4

How to choose the best keywords?

A. Use long-tail keywords

B. Perform latent semantic indexing

C. Use location-based keywords

D. All of the above

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4

Creating reciprocal links between two websites is known as ____.

A. Forum Posting

B. Similar linking

C. Reciprocal linking

D. Article submission

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4

Which of the following statements about FFA pages are true?

A. They are greatly beneficial to SEO

B. They are also called link farms

C. They are paid listings

D. They contain numerous inbound links

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4

What is/are the benefit(s) of internal link building?

A. User-friendly navigation

B. Help provide relevant data

C. Decrease bounce rate

D. All of the above

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4

Which of the following comes under the keywords research tools?

A. SEMRUSH

B. Google

C. Search Engine

D. Portal