Based on the importance and authority of a page, Pagerank determines a score on a 0 to 10 scale according to the ____ of links to it.
Quality
Quantity
Both A and B
None of the above
Correct Answer :
C. Both A and B
Based on the importance and authority of a page, Pagerank determines a score on a 0 to 10 scale according to the quality and quantity of links to it.
Related Questions
Which of the following factors does Google take into account while accessing whether or not a website is an authority website?
The frequency with which the contents of the website is updated
the number of web pages containing relevant information on the main theme of the website
The number of in-bound natural links related to the websites theme (or keywords)
None of the above
A merge of two websites requires redirecting ____ URLs to their correct locations.
Updated
Outdated
Current
None
____ are high-powered computers used by web hosts to store your website or web pages.
Search Engines
Portals
Servers
None
What is/are the benefit(s) of internal link building?
User-friendly navigation
Help provide relevant data
Decrease bounce rate
All of the above
A topic's popularity over time can be seen on Google ____.
Analytics
Trends
Adwords
Search Engine
What is the name of the search engine technology due to which a query for the word actor will also show search results for related words such as actress, acting or act?
Spreading
Dilating
RSD (realtime synonym detection)
Stemming
Search engine optimization (SEO) is an effective method for ____ the ranking of websites in search engine results.
Increasing
Decreasing
Lowering
None
What is the illegal act of copying of a page by unauthorized parties in order to filter off traffic to another site called?
Trafficjacking
Visitorjacking
Viewjacking
Pagejacking
What is the most likely time period required for getting a Google page rank?
1 week
3 weeks
2 months
More than 3 months
Known as a Web, the ____ consists of a collection of websites or web pages that are stored on computers connected to the Internet by means of web servers.
Web Wide World
Web World Wide
World Web Wide
World Wide Web
In order to increase your search engine ranking, you should submit RSS feeds to ____ submission directory sites.
Article
RSS feed
Blog
Search Engine
Which of the following key metrics is/are used by search engines?
Links
Content
Page Structure
All of the above
The following robots meta tag directs the search engine bots:
Not to index the homepage and not to follow the links in the page
Not to index the page and not to follow the links in the page
To index the page and not to follow the links in the page
Not to index the page but to follow the links in the page
What will the following robots.txt file do?
User-agent:Googlebot
Disallow:/*?
User-agent:Scooter
Disallow:
It will allow Google to crawl any of the dynamically generated pages. It will also allow thealtavista scooter bot to access every page
It will disallow Google from crawling any of the dynamically generated pages. It will also disallow the altavista scooter bot from accessing any page
It will disallow Google from crawling any of the dynamically generated pages. It will allow the altavista scooter bot to access every page
None of the above
Which of the following is/are an/example of White Hat SEO?
Quality Content
Internal Linking
Link Building
All of the above
Which of the following statements regarding website content are correct?
If you have two versions of a document on your website, Google recommends that you only allow the indexing of the better version
Linking to a page inconsistently does not affect the way Google views the page/s.
Syndicating your content could lead to Google viewing the material as duplicate
Placeholders for pages which do not have content are never viewed as duplicate content by Google
What is/are the benefit(s) of blogging?
Improves SEO
Improves relationship
Free marketing
All of the above
Internal links are links between pages on the same domain, and _____ is the process of creating them.
Internet link building
Internal link building
Intra link building
Interesting link building
When do you apply for Re inclusion in a search engines index?
When you have made changes to your site.
When you have changed your hosting provider and the IP address of your site.
After you have been banned from the search engine for black hat practices and you have corrected your wrongdoings.
When you are not happy with your current ratings.
Which HTTP server response code indicates a file that no longer exists? (File Not Found)
401
301
500
404
Which of the following options are correct regarding the Keyword Effectiveness Index (KEI) of a particular keyword?
It is directly proportional to the popularity of the keyword
It is inversely proportional to the competiton for the keyword
It is directly proportional to the chances of the keyword ranking on the first page of the Google search results
None of the above
In order to optimize the content, one should focus on the -
Title tags
Meta description
Meta keywords
All of the above
How to optimize domain names?
Choose a .com extension
Choose suitable words
Length
All of the above
What is/are the benefit(s) of HTML Sitemaps?
A well-organized daily routine includes every page of the website
It oversees the connection between your pages and subpages and determines how they will be structured
The content you want to display on your homepage is just a click or two away
All of the above
What aspects of a hyperlink are not important for SEO?
The visibility of the link text.
The anchor text, especially the keywords in it.
The place from which the link originates.
The place to which the link leads.
Which of the following facts about Alexa are correct?
Alexa provides free data on relative website visitor traffic
Alexa and Quantcast provide information on visitor household incomes
Alexa is biased towards US based traffic
Quantcast only tracks people who have installed the Quantcast toolbar
Which of the following is/are an/example of Black Hat SEO?
Keyword Stuffing
Duplicate Content
Cloaking
All of the above
Which of the following content types is most easily crawled by the major web search engines (Google, Yahoo!, MSN/Live & Ask.com)?
XHTML
Windows Media Player Files
Java Applets
Flash Plugin Files
What is keyword density?
The number of times the keyword is used / (divided by) the total word count on page (minus) the total words in HTML on the page
The number of times the keyword is used x (multiply by) the total word count on page.
The number of times the keyword is used in the page description
The number of times the keyword is used / (divided by) the total word count on the page.
How to optimize the headings?
Put an H1 tag on each page
It should be unique
It should be relevant and descriptive
All of the above