How can Meta Description tags help with the practice of search engine optimization?
Trick question meta description are NOT important
They help to tell the engines which keywords are most important on your page
They serve as the copy that will entice searchers to click on your listing
Theyre an important ranking factor in the search algorithms
Correct Answer :
C. They serve as the copy that will entice searchers to click on your listing
Related Questions
What is Keyword Density?
The number of times the keyword is used / (DIVIDED BY) the total word count on page (MINUS)the total words in HTML on the page
The number of times the keyword is used X (MULTIPLIED BY) the total word count on page
The number of times the keyword is used in the page description
The number of times the keyword is used in the page title
What term is commonly used to describe the shuffling of positions in search engine results in between major updates?
Waves
Flux
Shuffling
Swaying
You can store your links on online bookmarking sites through ____ submission, a form of off-page optimization.
Search Engine
Social Bookmark
Social Feed
Press Release
The following robots meta tag directs the search engine bots:
Not to index the homepage and not to follow the links in the page
Not to index the page and not to follow the links in the page
To index the page and not to follow the links in the page
Not to index the page but to follow the links in the page
Which of the following is a popular search engine?
Bing
Yahoo
All of the above
Which of the following options are correct regarding the Keyword Effectiveness Index (KEI) of a particular keyword?
It is directly proportional to the popularity of the keyword
It is inversely proportional to the competiton for the keyword
It is directly proportional to the chances of the keyword ranking on the first page of the Google search results
None of the above
10 people do a web search. In response, they see links to a variety of web pages. Three of the 10 people choose one particular link. That link then has a _______ click through rate.
less than 30%
30 percent
more than 30%
None of the above
There are many links pointing to a particular website, which is called the link ____.
Presentability
Popularity
Presumption
None
Which of the following is/are the benefit(s) of Directory Submission?
Fast Indexing
Higher link popularity
Higher page rank
All of the above
What is the term for Optimization strategies that are in an unknown area of reputability/validity?
Red hat techniques
Silver hat techniques
Grey hat techniques
Shady hat techniques
s Page is used to:
Attract visitors from the search engines straight onto the Hallway Page
Organizes the Doorway Pages
Helps people navigate to different Doorway Pages
Enables search engine bots to index the Doorway Pages
The de-facto version of a page located on the primary URL you want associated with the content is known as:
Home Page
Canonical Version
Heretical Version
Empirical Version
What is the illegal act of copying of a page by unauthorized parties in order to filter off traffic to another site called?
Trafficjacking
Visitorjacking
Viewjacking
Pagejacking
In order to increase your search engine ranking, you should submit RSS feeds to ____ submission directory sites.
Article
RSS feed
Blog
Search Engine
Which of the following comes under the keywords research tools?
SEMRUSH
Search Engine
Portal
Which of the following statements is correct with regard to natural links?
They are two way links (reciprocal links)
They are from authority websites
They are voluntary in nature
They are from .edu or .gov extension websites
Which of the following statement about FFA pages are true?
They are greatly beneficial to SEO
They are also called Link Farms
They are Paid Listings
They contain numerous inbound links
Which of the following are the internal factors in SWOT Analysis?
Strengths
Weaknesses
Both A and B
None of the above
Which blackhat Seo techniques is characterized by a method to decieve search engine, by detecting the search engine bot and feeding it with a different HTML code than the HTML actually served to users?
Coaling
Foisting
Slighting
Cloaking
What is the method(s) to create hidden text?
In order to make the content and background indistinguishable, the colors are kept the same
The content can also be hidden using CSS
Both A and B
None of the above
How to write good alt text?
Make it descriptive
Make it short
Use keywords
All of the above
Which of the following factors does Google take into account while accessing whether or not a website is an authority website?
The frequency with which the contents of the website is updated
the number of web pages containing relevant information on the main theme of the website
The number of in-bound natural links related to the websites theme (or keywords)
None of the above
What is/are the benefit(s) of blogging?
Improves SEO
Improves relationship
Free marketing
All of the above
In the press release, the most important information should be added in the -
Opening Paragraph
Middle Paragraph
End Paragraph
None
Search engine optimization (SEO) is an effective method for ____ the ranking of websites in search engine results.
Increasing
Decreasing
Lowering
None
What is Page Rank?
The Alexa technology for ranking pages.
The way Yahoo! measures how popular a given page is based on the number and quality of sites that link to it.
The search relevancy of a page compared to the other pages in the search engine
The way Google measures how popular a given page is based on the number and quality of sites that link to it.
What is/are the important thing(s) to look into for the link partners?
Your content or information should be related to the site
Don't forget to keep your links focused on your site
Information that is unique and relevant should be shared
All of the above
Internal links are links between pages on the same domain, and _____ is the process of creating them.
Internet link building
Internal link building
Intra link building
Interesting link building
When do you apply for Re inclusion in a search engines index?
When you have made changes to your site.
When you have changed your hosting provider and the IP address of your site.
After you have been banned from the search engine for black hat practices and you have corrected your wrongdoings.
When you are not happy with your current ratings.
Google looks down upon paid links for enhancing page rank. If a website sells links, what action/s does Google recommend to avoid being penalized?
The text of the paid links should state the words paid text link for Google to identify it as a paid link
Only Paid text links to non profit websites should be accepted
Paid links should be disclosed through the rel=nofollow attribute in the hyperlink
Paid links should be disclosed through the index=nofollow attribute in the hyperlink