What is Page Rank?
The Alexa technology for ranking pages.
The way Yahoo! measures how popular a given page is based on the number and quality of sites that link to it.
The search relevancy of a page compared to the other pages in the search engine
The way Google measures how popular a given page is based on the number and quality of sites that link to it.
Correct Answer :
D. The way Google measures how popular a given page is based on the number and quality of sites that link to it.
Related Questions
The purpose of an SEO-optimized ____ is to introduce your website to search engines and users, as well as provide information on what your website offers.
Domain name
Hashtags
Portals
Search Engines
In order to optimize the content, one should focus on the -
Title tags
Meta description
Meta keywords
All of the above
What aspects of a hyperlink are not important for SEO?
The visibility of the link text.
The anchor text, especially the keywords in it.
The place from which the link originates.
The place to which the link leads.
Which of the following comes under the keywords research tools?
SEMRUSH
Search Engine
Portal
____ are other names for Canonical Tags.
Canonical URLs
URL canonicalization
Both A and B
None of the above
Which of the following statements regarding website content are correct?
If you have two versions of a document on your website, Google recommends that you only allow the indexing of the better version
Linking to a page inconsistently does not affect the way Google views the page/s.
Syndicating your content could lead to Google viewing the material as duplicate
Placeholders for pages which do not have content are never viewed as duplicate content by Google
A ____ error is a standard HTTP response code that indicates that a client has contacted the server but the server cannot find the requested page.
401
402
403
404
What does the 301 server response code signify?
Not Modified
Moved Permanently
syntax error in the request
Payment is required
Your site is submitted to a web directory based on a specific ____.
Tag
Category
Description
Keyword
10 people do a web search. In response, they see links to a variety of web pages. Three of the 10 people choose one particular link. That link then has a _______ click through rate.
less than 30%
30 percent
more than 30%
None of the above
Search engine results pages display ____ as clickable headlines above website urls.
Title Tags
Search Engines
Meta Keywords
Meta Description
Which of the following statement about FFA pages are true?
They are greatly beneficial to SEO
They are also called Link Farms
They are Paid Listings
They contain numerous inbound links
What will happen if you type the word Certification-Networking in the Google search box?
Google will find the web pages about certification and also containing the word networking
Google will find ALL the web pages containing the word word Certification and Networking
Google will find ALL the web pages in which the words Certification and Networking appear together.
Google will find the web pages about Certification that do not contain the word Networking
The following robots meta tag directs the search engine bots:
Not to index the homepage and not to follow the links in the page
Not to index the page and not to follow the links in the page
To index the page and not to follow the links in the page
Not to index the page but to follow the links in the page
Which of the following is an important step to analyze a competitor's website?
Find out your SEO competitors
Visit competitors' site
Check competitors' backlinks
All of the above
How can Meta Description tags help with the practice of search engine optimization?
Trick question meta description are NOT important
They help to tell the engines which keywords are most important on your page
They serve as the copy that will entice searchers to click on your listing
Theyre an important ranking factor in the search algorithms
Which of the following are the internal factors in SWOT Analysis?
Strengths
Weaknesses
Both A and B
None of the above
In order to increase your search engine ranking, you should submit RSS feeds to ____ submission directory sites.
Article
RSS feed
Blog
Search Engine
What is the term for Optimization strategies that are in an unknown area of reputability/validity?
Red hat techniques
Silver hat techniques
Grey hat techniques
Shady hat techniques
What is the most likely time period required for getting a google page ranking?
1 week
3 weeks
1 month
More than 3 months
What is/are the benefit(s) of Search Engine Submission?
Your presence and your products or services are communicated to search engines in this way
Google, Yahoo, MSN, and other search engines can index your website
You don't have to wait for the web crawler to discover your site organically since it helps you get discovered quickly by web spiders
All of the above
What is the illegal act of copying of a page by unauthorized parties in order to filter off traffic to another site called?
Trafficjacking
Visitorjacking
Viewjacking
Pagejacking
Which of the following is a popular forum discussion site?
Yahoo Answers
Mylot
Stackoverflow
All of the above
Which of the following statements about RSS are correct?
It is a form of XML
It stands for Realtime streamlined syndication
It is a good way of displaying static information
It is a microsoft technology
Which of the following is NOT a best practice for creating high quality title tags?
Make sure the title is unique for every page
Include an exhaustive list of keywords
Limit the tag to 65 characters, including spaces
Write compelling copy that encourages users to click your listing
Which of the following facts about Alexa are correct?
Alexa provides free data on relative website visitor traffic
Alexa and Quantcast provide information on visitor household incomes
Alexa is biased towards US based traffic
Quantcast only tracks people who have installed the Quantcast toolbar
What is/are the benefit(s) of blogging?
Improves SEO
Improves relationship
Free marketing
All of the above
Cloaking is a controversial SEO technique. What does it involve?
Increasing the keyword density on the web pages
Offering a different set of web pages to the search engines
Hiding the keywords within the webpage
Creating multiple pages and hiding them from the website visitors
Internal links are links between pages on the same domain, and _____ is the process of creating them.
Internet link building
Internal link building
Intra link building
Interesting link building
Search engine optimization (SEO) is an effective method for ____ the ranking of websites in search engine results.
Increasing
Decreasing
Lowering
None