Which of the following factors does Google take into account while accessing whether or not a website is an authority website?
The frequency with which the contents of the website is updated
the number of web pages containing relevant information on the main theme of the website
The number of in-bound natural links related to the websites theme (or keywords)
None of the above
Correct Answer :
C. The number of in-bound natural links related to the websites theme (or keywords)
Related Questions
How to optimize the headings?
Put an H1 tag on each page
It should be unique
It should be relevant and descriptive
All of the above
HTTP status code ___ indicates a redirected page.
300
301
302
303
What is Anchor Text?
It is the main body of text on a particular web page
It is the text within the left or top panel of a web page
It is the visible text that is hyper linked to another page
It is the most prominent text on the page that the search engines use to assign a title to the page
By incorporating your ____ into RSS feeds, you can improve your website's ranking.
Main keywords
Phrases
Both A and B
None of the above
The purpose of an SEO-optimized ____ is to introduce your website to search engines and users, as well as provide information on what your website offers.
Domain name
Hashtags
Portals
Search Engines
Which blackhat Seo techniques is characterized by a method to decieve search engine, by detecting the search engine bot and feeding it with a different HTML code than the HTML actually served to users?
Coaling
Foisting
Slighting
Cloaking
What is keyword density?
The number of times the keyword is used / (divided by) the total word count on page (minus) the total words in HTML on the page
The number of times the keyword is used x (multiply by) the total word count on page.
The number of times the keyword is used in the page description
The number of times the keyword is used / (divided by) the total word count on the page.
What is the most likely time period required for getting a Google page rank?
1 week
3 weeks
2 months
More than 3 months
Which of the following facts about Alexa are correct?
Alexa provides free data on relative website visitor traffic
Alexa and Quantcast provide information on visitor household incomes
Alexa is biased towards US based traffic
Quantcast only tracks people who have installed the Quantcast toolbar
What is/are the benefit(s) of article submission?
Backlinks cannot be built in a simple yet effective manner
Backlinks from popular websites are generated as a result
In addition to enhancing marketing results, it cannot increase the popularity of your brand or product on the Internet
All of the above
Which of the following factors does Google take into account while accessing whether or not a website is an authority website?
The frequency with which the contents of the website is updated
the number of web pages containing relevant information on the main theme of the website
The number of in-bound natural links related to the websites theme (or keywords)
None of the above
You may also call hidden text ____ because it cannot be read or seen by your visitors.
Invisible text
Fake text
Both A and B
None of the above
____ are high-powered computers used by web hosts to store your website or web pages.
Search Engines
Portals
Servers
None
Which of the following can be termed as good keyword selection and placement strategies?
Targeting synonyms of the main keyword
Targeting the highest searched keywords only
Copying competitor keywords
Optimizing five or more keywords per page
What is the illegal act of copying of a page by unauthorized parties in order to filter off traffic to another site called?
Trafficjacking
Visitorjacking
Viewjacking
Pagejacking
There are many links pointing to a particular website, which is called the link ____.
Presentability
Popularity
Presumption
None
Which of the following website design guidelines have been recommended by Google?
Having a clear hierarchy and text links
Every page should be reachable from at least one static text link
If the site map is larger than 100 or so links, you should break the site map into separate pages
Keeping the links on a given page to a reasonable number (fewer than 100)
Which of the following options are correct regarding the Keyword Effectiveness Index (KEI) of a particular keyword?
It is directly proportional to the popularity of the keyword
It is inversely proportional to the competiton for the keyword
It is directly proportional to the chances of the keyword ranking on the first page of the Google search results
None of the above
Which of the following is the least important area in which to include your keyword(s)?
Meta Keywords
Meta Description
Title
Body Text
Which HTTP server response code indicates a file that no longer exists? (File Not Found)
401
301
500
404
____, a 404 error will occur.
If the requested page has been removed
If there is a wrong link on your site
Both A and B
None of the above
A merge of two websites requires redirecting ____ URLs to their correct locations.
Updated
Outdated
Current
None
Which of the following methods can help you get around the Google Sandbox?
Buying an old Website and getting it ranked
Buying a Google Adwords PPC campaign
Placing the website on a sub domain of a ranked website and then 301 re-directing the site after it has been indexed
Getting a DMOZ listing
10 people do a web search. In response, they see links to a variety of web pages. Three of the 10 people choose one particular link. That link then has a _______ click through rate.
less than 30%
30 percent
more than 30%
None of the above
Why is it bad idea from SEO perspective to host free articles and write ups that are very common on the internet?
Because they will not lead to fresh traffic
Because you could be penalize by search engine for using duplicate contents
Because you will not get the benefits of proper keyword targeting
Because people could turn up claiming copyright infringement
What will the following robots.txt file do?
User-agent:Googlebot
Disallow:/*?
User-agent:Scooter
Disallow:
It will allow Google to crawl any of the dynamically generated pages. It will also allow thealtavista scooter bot to access every page
It will disallow Google from crawling any of the dynamically generated pages. It will also disallow the altavista scooter bot from accessing any page
It will disallow Google from crawling any of the dynamically generated pages. It will allow the altavista scooter bot to access every page
None of the above
Which of the following key metrics is/are used by search engines?
Links
Content
Page Structure
All of the above
What is/are the benefit(s) of Search Engine Submission?
Your presence and your products or services are communicated to search engines in this way
Google, Yahoo, MSN, and other search engines can index your website
You don't have to wait for the web crawler to discover your site organically since it helps you get discovered quickly by web spiders
All of the above
How can Meta Description tags help with the practice of search engine optimization?
Trick question meta description are NOT important
They help to tell the engines which keywords are most important on your page
They serve as the copy that will entice searchers to click on your listing
Theyre an important ranking factor in the search algorithms
Search engine results pages display ____ as clickable headlines above website urls.
Title Tags
Search Engines
Meta Keywords
Meta Description