Content
Affiliate
Mobile
A. Content
Dynamic
Display
Search
Video
Click Per Cost
Cost Per Click
Cost Per Closure
Closure Per Click
Dividing the number of impressions by the number of clicks our ad receives.
Multiplying the number of impressions by the number of clicks our ad receives.
Dividing the number of clicks our ad receives by the number of impressions.
Multiplying the number of clicks our ad receives by the number of impressions.
One
Two
Five
Multiple
6
7
8
9
Payment Per Click
Payout Per Click
Pay Per Click
None
Global reach
Large number of customers
Higher quality website traffic
All of the above
Advertising
E-commerce
Affiliate
All of the above
Promotion Qualified Lead
Product Qualified Lead
Peer Qualified Lead
None
Mobile
Affiliate
None
Breadcrumbs
Breadcumbs
Beadcumbs
Bedcrumbs
Traditional Marketing
Offline Marketing
Online Marketing
All of the above
Dynamic
Display
Search
Customer List
Advertising cost / Number of clicks
Number of clicks / Advertising cost
Advertising cost / Percentage of clicks
Percentage of clicks / Advertising cost
Video
Search
Display
All of the above
Content
Affiliate
Mobile
Search
Display
Video
Customer List
Marketing Qualified Lead
Sales Qualified Lead
Service Qualified Lead
All of the above
If This Then Than
If This Than Then
If Then Than This
If Than Then This
Cost Per Minute
Cost Per Month
Cost Per Mile
Cost Per Matter
Product
Place
Price
Promotion
Shopify
Magneto
Wix
All of the above
Traditional
Online
Offline
Both A and C
Impressions % / Clicks
Clicks % / Impressions
Clicks / Impressions %
Impressions / Clicks %
Total Cost of a Campaign / Number of Conversions
Number of Conversions / Total Cost of a Campaign
Average Cost of a Campaign / Number of Conversions
Total Cost of a Campaign / Percentage of Conversions
Merchants
Retailers
Both A and B
None of the above
White Link
Black Link
Black Hat Link
White Hat Link
Pointers
Indexes
Sites
Pages
Value Per Acquisition
Value Per Action
Both A and B
None of the above
Cost Per Hundred
Cost Per Thousand
Cost Per Million
Cost Per Maiden