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Current Affairs January 2024

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Which of the following facts about Alexa are correct?

A. Alexa provides free data on relative website visitor traffic

B. Alexa and Quantcast provide information on visitor household incomes

C. Alexa is biased towards US based traffic

D. Quantcast only tracks people who have installed the Quantcast toolbar

Correct Answer :

A. Alexa provides free data on relative website visitor traffic


Related Questions

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Which one of the following practice is ethical ?

A. Buying links from link farms

B. Having the same page twice once in html, once in pdf.

C. Using hidden text that users dont see but spiders can read

D. Stuffing the metatags with keywords

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What is/are the benefit(s) of internal link building?

A. User-friendly navigation

B. Help provide relevant data

C. Decrease bounce rate

D. All of the above

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4

How to write good alt text?

A. Make it descriptive

B. Make it short

C. Use keywords

D. All of the above

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Which of the following is/are an/example of Black Hat SEO?

A. Keyword Stuffing

B. Duplicate Content

C. Cloaking

D. All of the above

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What is/are the benefit(s) of HTML Sitemaps?

A. A well-organized daily routine includes every page of the website

B. It oversees the connection between your pages and subpages and determines how they will be structured

C. The content you want to display on your homepage is just a click or two away

D. All of the above

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4

Which of the following options describes the correct meaning of Mouse Trapping?

A. The technique of monitoring the movement of the mouse on the webpage

B. The technique of monitoring the area on which an advertisement was clicked

C. The web browser trick, which attempts to redirect visitors away from major websites through a spyware program

D. The web browser trick, which attempts to keep a visitor captive at on a website

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Which of the following comes under the Black Hat SEO technique?

A. Cloaking

B. Hidden Text

C. Doorway Pages

D. All of the above

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The purpose of an SEO-optimized ____ is to introduce your website to search engines and users, as well as provide information on what your website offers.

A. Domain name

B. Hashtags

C. Portals

D. Search Engines

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What is Anchor Text?

A. It is the main body of text on a particular web page

B. It is the text within the left or top panel of a web page

C. It is the visible text that is hyper linked to another page

D. It is the most prominent text on the page that the search engines use to assign a title to the page

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One or more IP addresses are identified by a ____.

A. Search Engine

B. Portal

C. Domain Name

D. Algorithm

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Which of the following is/are the benefit(s) of Directory Submission?

A. Fast Indexing

B. Higher link popularity

C. Higher page rank

D. All of the above

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Which of the following comes under the White Hat SEO technique?

A. Good Content

B. Ease of Navigation

C. Site Performance

D. All of the above

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What does the term Keyword Prominence refer to?

A. It refers to the fact that the importance of choosing high traffic keywords leads to the best return on investment

B. It refers to the importance attached to getting the right keyword density

C. It refers to the fact that the keywords placed in important parts of a webpage are given priority by the search engines

D. It refers to the fact that the keywords in bold font are given priority by the search engines

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By conducting ____ your target audience's queries, you can determine what information they are searching for and the keywords they are using.

A. Keyword Research

B. Analyzing

C. Both A and B

D. None of the above

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4

Why is it bad idea from SEO perspective to host free articles and write ups that are very common on the internet?

A. Because they will not lead to fresh traffic

B. Because you could be penalize by search engine for using duplicate contents

C. Because you will not get the benefits of proper keyword targeting

D. Because people could turn up claiming copyright infringement

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What does SEO stand for?

A. Search Engine Optimal

B. Social Engine Optimal

C. Search Engine Optimization

D. Social Engine Optimization

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There are many links pointing to a particular website, which is called the link ____.

A. Presentability

B. Popularity

C. Presumption

D. None

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A merge of two websites requires redirecting ____ URLs to their correct locations.

A. Updated

B. Outdated

C. Current

D. None

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What does the 301 server response code signify?

A. Not Modified

B. Moved Permanently

C. syntax error in the request

D. Payment is required

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When do you apply for Re inclusion in a search engines index?

A. When you have made changes to your site.

B. When you have changed your hosting provider and the IP address of your site.

C. After you have been banned from the search engine for black hat practices and you have corrected your wrongdoings.

D. When you are not happy with your current ratings.

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____, a 404 error will occur.

A. If the requested page has been removed

B. If there is a wrong link on your site

C. Both A and B

D. None of the above

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Miscellaneous Meta tags provide additional information to the web spider besides ____.

A. Title

B. Description

C. Meta keywords

D. All of the above

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The de-facto version of a page located on the primary URL you want associated with the content is known as:

A. Home Page

B. Canonical Version

C. Heretical Version

D. Empirical Version

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Google uses PageRank to ____ links.

A. Add

B. Analyze

C. Remove

D. Alter

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In the ____ code of a webpage, a meta description is a short paragraph.

A. CSS

B. HTML

C. Java

D. C++

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Which of the following content types is most easily crawled by the major web search engines (Google, Yahoo!, MSN/Live & Ask.com)?

A. XHTML

B. Windows Media Player Files

C. Java Applets

D. Flash Plugin Files

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10 people do a web search. In response, they see links to a variety of web pages. Three of the 10 people choose one particular link. That link then has a _______ click through rate.

A. less than 30%

B. 30 percent

C. more than 30%

D. None of the above

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HTTP status code ___ indicates a redirected page.

A. 300

B. 301

C. 302

D. 303

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What does Alt text stand for?

A. Alternate text

B. Alternative text

C. Alternation text

D. Alter text

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What is Keyword Density?

A. The number of times the keyword is used / (DIVIDED BY) the total word count on page (MINUS)the total words in HTML on the page

B. The number of times the keyword is used X (MULTIPLIED BY) the total word count on page

C. The number of times the keyword is used in the page description

D. The number of times the keyword is used in the page title