What does Alt text stand for?
Alternate text
Alternative text
Alternation text
Alter text
Correct Answer :
B. Alternative text
Alt text stands for Alternative text.
Related Questions
Which of the following is/are an/example of Black Hat SEO?
Keyword Stuffing
Duplicate Content
Cloaking
All of the above
Based on the importance and authority of a page, Pagerank determines a score on a 0 to 10 scale according to the ____ of links to it.
Quality
Quantity
Both A and B
None of the above
What is the method(s) to create hidden text?
In order to make the content and background indistinguishable, the colors are kept the same
The content can also be hidden using CSS
Both A and B
None of the above
Cloaking is a controversial SEO technique. What does it involve?
Increasing the keyword density on the web pages
Offering a different set of web pages to the search engines
Hiding the keywords within the webpage
Creating multiple pages and hiding them from the website visitors
Which one of the following practice is ethical ?
Buying links from link farms
Having the same page twice once in html, once in pdf.
Using hidden text that users dont see but spiders can read
Stuffing the metatags with keywords
What is keyword density?
The number of times the keyword is used / (divided by) the total word count on page (minus) the total words in HTML on the page
The number of times the keyword is used x (multiply by) the total word count on page.
The number of times the keyword is used in the page description
The number of times the keyword is used / (divided by) the total word count on the page.
What aspects of a hyperlink are not important for SEO?
The visibility of the link text.
The anchor text, especially the keywords in it.
The place from which the link originates.
The place to which the link leads.
The following robots meta tag directs the search engine bots:
Not to index the homepage and not to follow the links in the page
Not to index the page and not to follow the links in the page
To index the page and not to follow the links in the page
Not to index the page but to follow the links in the page
Which of the following comes under the White Hat SEO technique?
Good Content
Ease of Navigation
Site Performance
All of the above
Which of the following methods can help you get around the Google Sandbox?
Buying an old Website and getting it ranked
Buying a Google Adwords PPC campaign
Placing the website on a sub domain of a ranked website and then 301 re-directing the site after it has been indexed
Getting a DMOZ listing
Which of the following statements about RSS are correct?
It is a form of XML
It stands for Realtime streamlined syndication
It is a good way of displaying static information
It is a microsoft technology
Google looks down upon paid links for enhancing page rank. If a website sells links, what action/s does Google recommend to avoid being penalized?
The text of the paid links should state the words paid text link for Google to identify it as a paid link
Only Paid text links to non profit websites should be accepted
Paid links should be disclosed through the rel=nofollow attribute in the hyperlink
Paid links should be disclosed through the index=nofollow attribute in the hyperlink
Search engine results pages display ____ as clickable headlines above website urls.
Title Tags
Search Engines
Meta Keywords
Meta Description
There are many links pointing to a particular website, which is called the link ____.
Presentability
Popularity
Presumption
None
Your site is submitted to a web directory based on a specific ____.
Tag
Category
Description
Keyword
What is the term for Optimization strategies that are in an unknown area of reputability/validity?
Red hat techniques
Silver hat techniques
Grey hat techniques
Shady hat techniques
Which of the following are the types of meta tags?
Title
Meta keywords
Meta description
All of the above
s Page is used to:
Attract visitors from the search engines straight onto the Hallway Page
Organizes the Doorway Pages
Helps people navigate to different Doorway Pages
Enables search engine bots to index the Doorway Pages
How can Meta Description tags help with the practice of search engine optimization?
Trick question meta description are NOT important
They help to tell the engines which keywords are most important on your page
They serve as the copy that will entice searchers to click on your listing
Theyre an important ranking factor in the search algorithms
Which of the following is NOT a best practice for creating high quality title tags?
Make sure the title is unique for every page
Include an exhaustive list of keywords
Limit the tag to 65 characters, including spaces
Write compelling copy that encourages users to click your listing
____ provides access to information available on the internet by serving as private locations on the internet.
Search Engines
Portals
Algorithms
Domain name
Which of the following options are correct regarding the Keyword Effectiveness Index (KEI) of a particular keyword?
It is directly proportional to the popularity of the keyword
It is inversely proportional to the competiton for the keyword
It is directly proportional to the chances of the keyword ranking on the first page of the Google search results
None of the above
What is/are the benefit(s) of internal link building?
User-friendly navigation
Help provide relevant data
Decrease bounce rate
All of the above
Search Engine works in the following stage(s) -
Crawling
Indexing
Retrieval
All of the above
In order to optimize the content, one should focus on the -
Title tags
Meta description
Meta keywords
All of the above
Off-page optimization techniques such as ____ submission involve submitting a website directly to search engines for indexing and listing.
Press release
Search engine
Social directory
Article
Which of the following comes under Black Hat SEO?
Optimizing search engine rankings involves using techniques that follow search engine guidelines
Content that is relevant and of high quality is provided to users
It is preferred by people who are looking for a quick return on investment
Titles, metatags, and body content should be optimized for keyword usage
What is/are the benefit(s) of blogging?
Improves SEO
Improves relationship
Free marketing
All of the above
Which of the following is/are an/example of White Hat SEO?
Quality Content
Internal Linking
Link Building
All of the above
When do you apply for Re inclusion in a search engines index?
When you have made changes to your site.
When you have changed your hosting provider and the IP address of your site.
After you have been banned from the search engine for black hat practices and you have corrected your wrongdoings.
When you are not happy with your current ratings.