Which of the following statements about RSS are correct?
It is a form of XML
It stands for Realtime streamlined syndication
It is a good way of displaying static information
It is a microsoft technology
Correct Answer :
A. It is a form of XML
Related Questions
Based on the importance and authority of a page, Pagerank determines a score on a 0 to 10 scale according to the ____ of links to it.
Quality
Quantity
Both A and B
None of the above
Why is it bad idea from SEO perspective to host free articles and write ups that are very common on the internet?
Because they will not lead to fresh traffic
Because you could be penalize by search engine for using duplicate contents
Because you will not get the benefits of proper keyword targeting
Because people could turn up claiming copyright infringement
____ networks (such as Facebook and Twitter) use Open Graph Meta Tags to communicate a page's content.
Search
Social
Size
Start
What is the generally accepted difference between SEO and SEM?
SEO focuses on organic/natural search rankings, SEM encompasses all aspects of search marketing
No difference, theyre synonymous
SEO refers to organic/natural listings while SEM covers PPC, or paid search
SEO tends to be a West coast term, SEM is more East coast.
Which of the following is/are the type of SEO?
White Hat
Black Hat
Both A and B
None of the above
What is/are the benefit(s) of internal link building?
User-friendly navigation
Help provide relevant data
Decrease bounce rate
All of the above
Which of the following is an important step to analyze a competitor's website?
Find out your SEO competitors
Visit competitors' site
Check competitors' backlinks
All of the above
Which one of the following practice is ethical ?
Buying links from link farms
Having the same page twice once in html, once in pdf.
Using hidden text that users dont see but spiders can read
Stuffing the metatags with keywords
How to choose the best keywords?
Use long-tail keywords
Perform latent semantic indexing
Use location-based keywords
All of the above
Which of the following statements about FFA pages are true?
They are greatly beneficial to SEO
They are also called link farms
They are paid listings
They contain numerous inbound links
What does the 302 server response code signify?
It signifies conflict, too many people wanted the same file at the same time
The page has been permanently removed
The method you are using to access the file is not allowed
The page has temporarily moved
What is Page Rank?
The Alexa technology for ranking pages.
The way Yahoo! measures how popular a given page is based on the number and quality of sites that link to it.
The search relevancy of a page compared to the other pages in the search engine
The way Google measures how popular a given page is based on the number and quality of sites that link to it.
Off-page optimization techniques such as ____ submission involve submitting a website directly to search engines for indexing and listing.
Press release
Search engine
Social directory
Article
What is the term for Optimization strategies that are in an unknown area of reputability/validity?
Red hat techniques
Silver hat techniques
Grey hat techniques
Shady hat techniques
In the press release, the most important information should be added in the -
Opening Paragraph
Middle Paragraph
End Paragraph
None
s Page is used to:
Attract visitors from the search engines straight onto the Hallway Page
Organizes the Doorway Pages
Helps people navigate to different Doorway Pages
Enables search engine bots to index the Doorway Pages
Which of the following is NOT a best practice for creating high quality title tags?
Make sure the title is unique for every page
Include an exhaustive list of keywords
Limit the tag to 65 characters, including spaces
Write compelling copy that encourages users to click your listing
To attract ____, articles are submitted to article submission directories that are optimized for search engines.
Advertisers
Companies
Bankers
Traffic
Is the following metatag appropriate for a site that sells ebooks?
Yes, the following metatag contains all the keywords I need.
No, it is rather short, I have more keywords to optimize for
Why bother with metatags at all?
Yes, this metatag is OK even though it could have had more keywords.
In order to increase your search engine ranking, you should submit RSS feeds to ____ submission directory sites.
Article
RSS feed
Blog
Search Engine
What aspects of a hyperlink are not important for SEO?
The visibility of the link text.
The anchor text, especially the keywords in it.
The place from which the link originates.
The place to which the link leads.
A canonical URL must be used if your website has ____ pages with similar content, or if your site's content appears on another website as well.
One
Two
Two or more
None
Heading tags should be arranged in the following order: ____, etc.
H2, H1, H3
H1, H3, H2
H2, H3, H1
H1, H2, H3
Google uses PageRank to ____ links.
Add
Analyze
Remove
Alter
You can store your links on online bookmarking sites through ____ submission, a form of off-page optimization.
Search Engine
Social Bookmark
Social Feed
Press Release
Your site is submitted to a web directory based on a specific ____.
Tag
Category
Description
Keyword
Which of the following website design guidelines have been recommended by Google?
Having a clear hierarchy and text links
Every page should be reachable from at least one static text link
If the site map is larger than 100 or so links, you should break the site map into separate pages
Keeping the links on a given page to a reasonable number (fewer than 100)
Search engine results pages display ____ as clickable headlines above website urls.
Title Tags
Search Engines
Meta Keywords
Meta Description
Which of the following is a tag?
Audience
Distribution
Copyright
All of the above
What is/are the important thing(s) to look into for the link partners?
Your content or information should be related to the site
Don't forget to keep your links focused on your site
Information that is unique and relevant should be shared
All of the above