Writing a ____ and submitting it to PR sites is the process of announcing new products or services of a company.
RSS feed
Article
Blog
Press release
Correct Answer :
D. Press release
Writing a press release and submitting it to PR sites is the process of announcing new products or services of a company.
Related Questions
You can store your links on online bookmarking sites through ____ submission, a form of off-page optimization.
Search Engine
Social Bookmark
Social Feed
Press Release
You may also call hidden text ____ because it cannot be read or seen by your visitors.
Invisible text
Fake text
Both A and B
None of the above
Which of the following can be termed as good keyword selection and placement strategies?
Targeting synonyms of the main keyword
Targeting the highest searched keywords only
Copying competitor keywords
Optimizing five or more keywords per page
How to choose the best keywords?
Use long-tail keywords
Perform latent semantic indexing
Use location-based keywords
All of the above
The purpose of an SEO-optimized ____ is to introduce your website to search engines and users, as well as provide information on what your website offers.
Domain name
Hashtags
Portals
Search Engines
What is keyword density?
The number of times the keyword is used / (divided by) the total word count on page (minus) the total words in HTML on the page
The number of times the keyword is used x (multiply by) the total word count on page.
The number of times the keyword is used in the page description
The number of times the keyword is used / (divided by) the total word count on the page.
____ networks (such as Facebook and Twitter) use Open Graph Meta Tags to communicate a page's content.
Search
Social
Size
Start
Which of the following is TRUE about optimizing meta keywords?
For each page, use more than ten to fifteen meta keywords
Separate your meta keywords with a comma and leave space between them
Meta keywords and phrases should not be repeated
Your meta keyword list should not begin with the most important word
What aspects of a hyperlink are not important for SEO?
The visibility of the link text.
The anchor text, especially the keywords in it.
The place from which the link originates.
The place to which the link leads.
Based on the importance and authority of a page, Pagerank determines a score on a 0 to 10 scale according to the ____ of links to it.
Quality
Quantity
Both A and B
None of the above
Known as a Web, the ____ consists of a collection of websites or web pages that are stored on computers connected to the Internet by means of web servers.
Web Wide World
Web World Wide
World Web Wide
World Wide Web
By participating in online discussion forums, you can generate quality ____ links.
Inbound
External
Outbound
None
Which of the following free tools/websites could help you identify which city in the world has the largest search for the keyword six sigma?
Yahoo Search Term Suggestion Tool
Alexa
Google Traffic Estimator
Google Trends
What is the illegal act of copying of a page by unauthorized parties in order to filter off traffic to another site called?
Trafficjacking
Visitorjacking
Viewjacking
Pagejacking
Which of the following is a tag?
Audience
Distribution
Copyright
All of the above
What is the generally accepted difference between SEO and SEM?
SEO focuses on organic/natural search rankings, SEM encompasses all aspects of search marketing
No difference, theyre synonymous
SEO refers to organic/natural listings while SEM covers PPC, or paid search
SEO tends to be a West coast term, SEM is more East coast.
What is/are the important thing(s) to look into for the link partners?
Your content or information should be related to the site
Don't forget to keep your links focused on your site
Information that is unique and relevant should be shared
All of the above
Submitting blogs to ____, etc., is an important off-page optimization activity.
Blog submission sites
Blog search engines
Both A and B
None of the above
HTTP status code ___ indicates a redirected page.
300
301
302
303
What term is commonly used to describe the shuffling of positions in search engine results in between major updates?
Waves
Flux
Shuffling
Swaying
Search engine optimization (SEO) is an effective method for ____ the ranking of websites in search engine results.
Increasing
Decreasing
Lowering
None
What will happen if you type the word Certification-Networking in the Google search box?
Google will find the web pages about certification and also containing the word networking
Google will find ALL the web pages containing the word word Certification and Networking
Google will find ALL the web pages in which the words Certification and Networking appear together.
Google will find the web pages about Certification that do not contain the word Networking
To improve a website's ranking on search engine result pages, ____ optimization refers to all actions taken outside of the website itself.
On-Page
Off-Page
Both A and B
None of the above
There are many links pointing to a particular website, which is called the link ____.
Presentability
Popularity
Presumption
None
One or more IP addresses are identified by a ____.
Search Engine
Portal
Domain Name
Algorithm
What is the illegal act of copying of a page by unauthorized parties in order to filter off traffic to another site called?
Traffic jacking
Visitors Jacking
View Jacking
Page Jacking
____ provides access to information available on the internet by serving as private locations on the internet.
Search Engines
Portals
Algorithms
Domain name
A ____ error is a standard HTTP response code that indicates that a client has contacted the server but the server cannot find the requested page.
401
402
403
404
Which of the following is/are an/example of White Hat SEO?
Quality Content
Internal Linking
Link Building
All of the above
Heading tags should be arranged in the following order: ____, etc.
H2, H1, H3
H1, H3, H2
H2, H3, H1
H1, H2, H3