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Current Affairs January 2024

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Advertisers can edit and make changes to advertisements using ____, which is a downloadable program.

A. Reach Planner

B. AdWords Express

C. Google Ads Editor

D. Excluding the IP Addresses

Correct Answer :

C. Google Ads Editor


Advertisers can edit and make changes to advertisements using Google Ads Editor, which is a downloadable program.

Related Questions

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Google AdWords awards the top ad position to the advertiser with the ____ ranking.

A. Lowest

B. Average

C. Highest

D. Medium

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What is/are the disadvantage(s) of Google Conversion Optimizer?

A. Transparency

B. Control

C. Trust

D. All of the above

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Advertisers can ____ their ads on Google Display Network websites as banner-style ads and on other websites which are part of the network.

A. Discrete

B. Display

C. Displace

D. Distorted

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Essentially, Google makes money from the searches by charging the advertisers a fee for those ____.

A. Numbers

B. Clicks

C. Prices

D. Dates

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Finance-related keywords are among the most expensive keywords for ____, so if someone begins a startup related to finance, he or she will need to pay a lot to use the service for advertising.

A. Google AdWords

B. Google Marketing

C. Google One

D. Google Chrome

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Each action/conversion or target cost per action is paid based on the ____ bid cost.

A. Maximum

B. Minimum

C. Median

D. Mode

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A typical Google AdWords campaign will place ads across ___ broad networks to reach a wide audience and gain new customers.

A. Two

B. Three

C. Four

D. Five

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PPC ( ____ ) advertisements in the finance and industry sectors charge Google a high cost for these expensive keywords.

A. Pay-per-click

B. Pay-per-sale

C. Pay-per-lead

D. All of the above

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4

____ text search ads can be planned accordingly with RLSA.

A. Traditional

B. Advanced

C. Modern

D. None

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Remarketing can be done ____ by displaying product advertisements based on the product or service an individual has visited in the past.

A. Statistically

B. Dynamically

C. Traditionally

D. None

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The ____ is calculated by calculating the number of impressions for an online advertising campaign.

A. CPM

B. CPA

C. CPC

D. CTC

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A Google AdWords Manager Account allows you to manage multiple Google AdWords accounts from ___ dashboard and login.

A. One

B. Two

C. Three

D. Multiple

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What does CPM extend to?

A. Cost Per Measure

B. Cost Per Market Value

C. Cost Per Merchant

D. Cost Per Thousand Impressions

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Google generates approx. __% of its revenue from online pay-per-click advertisements.

A. 90

B. 97

C. 100

D. 150

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It is true that negative keywords are associated with high CPCs, but when you are bidding on costly keywords at a ____ cost, they become a necessity.

A. High

B. Low

C. Average

D. None

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4

Optimizing conversion rates is what ____ do.

A. Conversion Enhancement

B. Conversion Embracement

C. Conversion Optimizers

D. Conversion Optimum

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Advertisers can use ____ to plan new campaigns for search networks or expand their existing campaigns.

A. Keyword Planner Tool

B. Google Ads Editor

C. Reach Planner

D. AdWords Express

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What conversion tools help?

A. The tool tells you how much each click resulted in for your advertisement.

B. Leads, downloads, sign-ups, and other activities can be filtered.

C. It also allows you to optimize the bids, keywords, and ad text for the non-working areas.

D. All of the above

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What is/are the advantage(s) of Google Conversion Optimizer?

A. Free service is offered by Target CPA Bidding.

B. A constant monitoring of the conversion behavior is performed by Google Conversion Optimizer on a daily basis.

C. In addition to helping with keywords bids, Google Conversion Optimizer helps you avoid paying too much or too little for converting at or below the expected cost.

D. All of the above

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4

By using ____, advertisers are able to increase the reach of their video ads and forecast where their ads will be seen by internet searchers.

A. Video Search

B. Video Ads

C. Reach Planner

D. Reach Search

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In order to drive traffic to their websites and ads, advertisers use ____.

A. Keyword Rehabilitation Tools

B. Keyword Research Tools

C. Keyword Reconsize Tools

D. Keyword Remuneration Tools

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4

Google AdWords is also known as -

A. Google Words

B. Google One

C. Google Ads

D. Google Marketing

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4

Smart Shopping uses automated bidding strategies for the promotion of products listed in Google Merchant Center to combine the features of Standard Shopping and ____.

A. Traditional Remarketing

B. Display Remarketing

C. Offline Remarketing

D. None of the above

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4

Google AdWords may or may not be effective for a company if they bid on the ____ keywords.

A. Right

B. Wrong

C. Incorrect

D. None

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4

Investing money in the ____ are required of advertisers.

A. Right keywords

B. Writing strong content

C. Using ads with CTRs

D. All of the above

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Ads can be updated ____ by using Google Ads Editor.

A. Offline

B. Online

C. At the time of execution

D. At the time of addition

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Which of the following keywords is/are most expensive?

A. Insurance

B. Loans

C. Mortgage

D. All of the above

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The Keyword Planner helps you select the most profitable keywords based on the ____.

A. Average monthly searches

B. Competition types

C. CPC rates

D. All of the above

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4

AdWords Express was previously known as -

A. Google One

B. Google Boost

C. Booster Express

D. Google Booster

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The ____ identifies the products and keywords at which the searched terms are sold, their costs, and their competitors.

A. Keyword tool

B. Keyword Ad

C. Keyword Function

D. Keyword feature