The ____ identifies the products and keywords at which the searched terms are sold, their costs, and their competitors.
Keyword tool
Keyword Ad
Keyword Function
Keyword feature
Correct Answer :
A. Keyword tool
The keyword tool identifies the products and keywords at which the searched terms are sold, their costs, and their competitors.
Related Questions
The Keyword Planner helps you select the most profitable keywords based on the ____.
Average monthly searches
Competition types
CPC rates
All of the above
What does CPM extend to?
Cost Per Measure
Cost Per Market Value
Cost Per Merchant
Cost Per Thousand Impressions
Besides Display Network bidding, CPM bidding can also include ____.
Search Network
Remarketing
Resharing
None
Advertisers can edit and make changes to advertisements using ____, which is a downloadable program.
Reach Planner
AdWords Express
Google Ads Editor
Excluding the IP Addresses
In order to drive traffic to their websites and ads, advertisers use ____.
Keyword Rehabilitation Tools
Keyword Research Tools
Keyword Reconsize Tools
Keyword Remuneration Tools
What conversion tools help?
The tool tells you how much each click resulted in for your advertisement.
Leads, downloads, sign-ups, and other activities can be filtered.
It also allows you to optimize the bids, keywords, and ad text for the non-working areas.
All of the above
Which of the following is/are the cost affecting factor(s) to create a campaign?
Keywords
Your bids
Ad Extensions
All of the above
____ network is a network of search engines where advertisers bid on keywords, and it displays related ads when searchers enter those keywords on a search engine.
Search
Display
Both A and B
None of the above
A typical Google AdWords campaign will place ads across ___ broad networks to reach a wide audience and gain new customers.
Two
Three
Four
Five
Which of the following is TRUE about Google AdWords?
Advertisers can bid on this online platform.
There are certain keywords that advertisers bid on that are relevant for the growth of the company and perfect for the competition.
Google's search boxes feature clickable ads with these perfectly chosen keywords.
All of the above
Ads with emotional content get a high click-through rate?
True
False
Can't say
Maybe
____ are the hallmarks of Google AdWords.
Auctions
Bids
Both A and B
None of the above
What does A stand for in CPA?
Action
Acquisition
Both A and B
None of the above
Conversion Optimizer is also known as -
CPA Bidding
Target CPC
Target CPA Bidding
Target CPC Bidding
Which of the following should be kept in mind while creating a landing page?
It is essential to minimize the amount of information on land pages because it is the most important part of the site.
A product or service advertisement should highlight the best features of the product or service so that the customer can get the most benefits from it.
Make sure your landing page or ad contains a CTA (call-to-action) that encourages the visitor to continue.
All of the above
The most successful keywords will have a ___ CPC if they have a high quality score.
Low
High
Expensive
Average
A Google AdWords Manager Account allows you to manage multiple Google AdWords accounts from ___ dashboard and login.
One
Two
Three
Multiple
____ is the tool that beginners need if they wish to use Target CPA Bidding.
Google Cost Tracking
Google Click Tracking
Google Conversion Tracking
None
You can improve the effectiveness of your ad by selecting ____ you put in it.
Good keywords
Improving the CTR of your ad
Improving the quality of the content
All of the above
Optimizing conversion rates is what ____ do.
Conversion Enhancement
Conversion Embracement
Conversion Optimizers
Conversion Optimum
By automating ____, AdWords Express helps small businesses.
Keyword Management
Ad Placement
Both A and B
None of the above
____ text search ads can be planned accordingly with RLSA.
Traditional
Advanced
Modern
None
A ____ is a word or phrase that a user enters into a search engine to find information.
Text
Keyword
AdWords
Search Engine
An advertiser's price per click (CPC) and position are determined by a/an ____ run by Google when a search query is entered.
Survey
Auction
Research
Market Research
____ that are powerful and have good quality scores appear as Google Ads with top searched links if they are powerful and have good quality scores.
Keywords
Ads
Texts
None
Advertisers can ____ their ads on Google Display Network websites as banner-style ads and on other websites which are part of the network.
Discrete
Display
Displace
Distorted
Remarketing can be done ____ by displaying product advertisements based on the product or service an individual has visited in the past.
Statistically
Dynamically
Traditionally
None
Google AdWords may or may not be effective for a company if they bid on the ____ keywords.
Right
Wrong
Incorrect
None
What is the full form of RLSA?
Resharing Lists of Search
Remarketing Lists of Search
Retargeting Lists of Search
Resubmitting Lists of Search
The ____ is calculated by calculating the number of impressions for an online advertising campaign.
CPM
CPA
CPC
CTC