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4

The Keyword Planner helps you select the most profitable keywords based on the ____.

A. Average monthly searches

B. Competition types

C. CPC rates

D. All of the above

Correct Answer :

D. All of the above


The Keyword Planner helps you select the most profitable keywords based on the average monthly searches, competition types, and CPC rates.

Related Questions

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Advertisers can edit and make changes to advertisements using ____, which is a downloadable program.

A. Reach Planner

B. AdWords Express

C. Google Ads Editor

D. Excluding the IP Addresses

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4

____ network is a network of search engines where advertisers bid on keywords, and it displays related ads when searchers enter those keywords on a search engine.

A. Search

B. Display

C. Both A and B

D. None of the above

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4

____ is/are the sector(s) with the most expensive keywords.

A. Finance

B. Industry

C. Both A and B

D. None of the above

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Essentially, Google makes money from the searches by charging the advertisers a fee for those ____.

A. Numbers

B. Clicks

C. Prices

D. Dates

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The ____ identifies the products and keywords at which the searched terms are sold, their costs, and their competitors.

A. Keyword tool

B. Keyword Ad

C. Keyword Function

D. Keyword feature

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4

____ that are powerful and have good quality scores appear as Google Ads with top searched links if they are powerful and have good quality scores.

A. Keywords

B. Ads

C. Texts

D. None

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4

What does CPM extend to?

A. Cost Per Measure

B. Cost Per Market Value

C. Cost Per Merchant

D. Cost Per Thousand Impressions

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4

The most successful keywords will have a ___ CPC if they have a high quality score.

A. Low

B. High

C. Expensive

D. Average

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4

Which of the following are two broad networks specified in question 10?

A. Search

B. Display

C. Both A and B

D. None of the above

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4

Smart Shopping uses automated bidding strategies for the promotion of products listed in Google Merchant Center to combine the features of Standard Shopping and ____.

A. Traditional Remarketing

B. Display Remarketing

C. Offline Remarketing

D. None of the above

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4

Which of the following comes as a/the step(s) to advertise on google adwords?

A. Find and determining the audience

B. Conduct keyword research

C. Build remarketing lists

D. All of the above

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4

Ads can be updated ____ by using Google Ads Editor.

A. Offline

B. Online

C. At the time of execution

D. At the time of addition

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4

Google AdWords awards the top ad position to the advertiser with the ____ ranking.

A. Lowest

B. Average

C. Highest

D. Medium

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Each action/conversion or target cost per action is paid based on the ____ bid cost.

A. Maximum

B. Minimum

C. Median

D. Mode

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4

Google AdWords is also known as -

A. Google Words

B. Google One

C. Google Ads

D. Google Marketing

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4

How many bidding approaches are there in Google AdWords?

A. Two

B. Three

C. Four

D. Five

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4

A well-crafted landing page may greatly ____ the chances of your ads getting clicked and then showing some interest after the visit, or it may simply ensure that searchers continue their search elsewhere.

A. Increase

B. Decrease

C. Minimize

D. None

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4

Google AdWords may or may not be effective for a company if they bid on the ____ keywords.

A. Right

B. Wrong

C. Incorrect

D. None

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Which of the following is/are the bidding approach(es) in Google AdWords?

A. Traditional

B. Alternate

C. Both A and B

D. None of the above

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4

Using ____, you can find and organize new keywords without having to spend a considerable amount of time and effort.

A. Adstream

B. Wordstream

C. Keywordstream

D. AdWordstream

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4

Digital marketing relies heavily on ____.

A. Google Search Engine

B. Search Engine Optimization

C. Google AdWords

D. Social Media Marketing

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4

What is the full form of SERP?

A. Search Engine Results Pointer

B. Search Engine Rituals Pointer

C. Search Engine Results Page

D. Social Engine Results Page

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4

A typical Google AdWords campaign will place ads across ___ broad networks to reach a wide audience and gain new customers.

A. Two

B. Three

C. Four

D. Five

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4

CPC is the ____ method of paying Google AdWords when an internet user clicks on your AdWords advertisement.

A. Cost Per Closure

B. Click Per Cost

C. Cost Per Click

D. Click Per Closure

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4

Optimized landing pages have a conversion rate of approx. ____, while normal conversion rates are approx. 2% to 3%.

A. 20% to 30%

B. 50% to 100%

C. 50% to 70%

D. 20% to 50%

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4

Which of the following is/are the cost affecting factor(s) to create a campaign?

A. Keywords

B. Your bids

C. Ad Extensions

D. All of the above

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4

It is true that negative keywords are associated with high CPCs, but when you are bidding on costly keywords at a ____ cost, they become a necessity.

A. High

B. Low

C. Average

D. None

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4

AdWords Express was previously known as -

A. Google One

B. Google Boost

C. Booster Express

D. Google Booster

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Besides Display Network bidding, CPM bidding can also include ____.

A. Search Network

B. Remarketing

C. Resharing

D. None

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Which of the following is TRUE about Google AdWords?

A. Advertisers can bid on this online platform.

B. There are certain keywords that advertisers bid on that are relevant for the growth of the company and perfect for the competition.

C. Google's search boxes feature clickable ads with these perfectly chosen keywords.

D. All of the above