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4

In order to drive traffic to their websites and ads, advertisers use ____.

A. Keyword Rehabilitation Tools

B. Keyword Research Tools

C. Keyword Reconsize Tools

D. Keyword Remuneration Tools

Correct Answer :

B. Keyword Research Tools


In order to drive traffic to their websites and ads, advertisers use keyword research tools.

Related Questions

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4

In order to drive traffic to their websites and ads, advertisers use ____.

A. Keyword Rehabilitation Tools

B. Keyword Research Tools

C. Keyword Reconsize Tools

D. Keyword Remuneration Tools

What is the correct answer?

4

Which of the following should be kept in mind while creating a landing page?

A. It is essential to minimize the amount of information on land pages because it is the most important part of the site.

B. A product or service advertisement should highlight the best features of the product or service so that the customer can get the most benefits from it.

C. Make sure your landing page or ad contains a CTA (call-to-action) that encourages the visitor to continue.

D. All of the above

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Google AdWords awards the top ad position to the advertiser with the ____ ranking.

A. Lowest

B. Average

C. Highest

D. Medium

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Which of the following is/are the bidding approach(es) in Google AdWords?

A. Traditional

B. Alternate

C. Both A and B

D. None of the above

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Optimizing conversion rates is what ____ do.

A. Conversion Enhancement

B. Conversion Embracement

C. Conversion Optimizers

D. Conversion Optimum

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____ are all included in campaign groupings.

A. Geolocation

B. Product type

C. Device segmentation

D. All of the above

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Which of the following is/are the features of Google AdWords?

A. Keyword Planner Tool

B. Google Ads Editor

C. Reach Planner

D. All of the above

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How many bidding approaches are there in Google AdWords?

A. Two

B. Three

C. Four

D. Five

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Besides Display Network bidding, CPM bidding can also include ____.

A. Search Network

B. Remarketing

C. Resharing

D. None

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What is/are the advantage(s) of Google Conversion Optimizer?

A. Free service is offered by Target CPA Bidding.

B. A constant monitoring of the conversion behavior is performed by Google Conversion Optimizer on a daily basis.

C. In addition to helping with keywords bids, Google Conversion Optimizer helps you avoid paying too much or too little for converting at or below the expected cost.

D. All of the above

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By automating ____, AdWords Express helps small businesses.

A. Keyword Management

B. Ad Placement

C. Both A and B

D. None of the above

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It is true that negative keywords are associated with high CPCs, but when you are bidding on costly keywords at a ____ cost, they become a necessity.

A. High

B. Low

C. Average

D. None

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What does Google Ads Manager Account also known as?

A. MCC

B. My Client Center

C. Both A and B

D. None of the above

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Advertisers can edit and make changes to advertisements using ____, which is a downloadable program.

A. Reach Planner

B. AdWords Express

C. Google Ads Editor

D. Excluding the IP Addresses

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4

Remarketing can be done ____ by displaying product advertisements based on the product or service an individual has visited in the past.

A. Statistically

B. Dynamically

C. Traditionally

D. None

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Advertisers can ____ their ads on Google Display Network websites as banner-style ads and on other websites which are part of the network.

A. Discrete

B. Display

C. Displace

D. Distorted

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____ is the tool that beginners need if they wish to use Target CPA Bidding.

A. Google Cost Tracking

B. Google Click Tracking

C. Google Conversion Tracking

D. None

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Google generates approx. __% of its revenue from online pay-per-click advertisements.

A. 90

B. 97

C. 100

D. 150

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When was Google AdWords released?

A. 23rd October 2000

B. 23rd October 2001

C. 23rd October 2002

D. 23rd October 2003

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Which of the following are two broad networks specified in question 10?

A. Search

B. Display

C. Both A and B

D. None of the above

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Google AdWords may or may not be effective for a company if they bid on the ____ keywords.

A. Right

B. Wrong

C. Incorrect

D. None

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A typical Google AdWords campaign will place ads across ___ broad networks to reach a wide audience and gain new customers.

A. Two

B. Three

C. Four

D. Five

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4

What conversion tools help?

A. The tool tells you how much each click resulted in for your advertisement.

B. Leads, downloads, sign-ups, and other activities can be filtered.

C. It also allows you to optimize the bids, keywords, and ad text for the non-working areas.

D. All of the above

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4

What is the full form of RLSA?

A. Resharing Lists of Search

B. Remarketing Lists of Search

C. Retargeting Lists of Search

D. Resubmitting Lists of Search

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____ networks can connect you with many new customers when you create a brand awareness advertisement for your product.

A. Display

B. Search

C. Net Worth

D. None

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____ that are powerful and have good quality scores appear as Google Ads with top searched links if they are powerful and have good quality scores.

A. Keywords

B. Ads

C. Texts

D. None

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Ads can be updated ____ by using Google Ads Editor.

A. Offline

B. Online

C. At the time of execution

D. At the time of addition

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Investing money in the ____ are required of advertisers.

A. Right keywords

B. Writing strong content

C. Using ads with CTRs

D. All of the above

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4

Google AdWords Partner Certification is also known as -

A. Google AdWords Certification Program

B. Google Partners

C. Both A and B

D. None of the above

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The Keyword Planner helps you select the most profitable keywords based on the ____.

A. Average monthly searches

B. Competition types

C. CPC rates

D. All of the above