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4

How to optimize the conversion optimizer?

A. In order to find the optimal bid levels quickly, choose relevant and appropriate keywords for bidding.

B. It is important that the written text you use for your ad is attractive and relevant.

C. Landing pages for your advertisement should not contain fake words or overly-long texts just to attract searchers.

D. All of the above

Correct Answer :

D. All of the above


To optimize the conversion optimizer -
a) In order to find the optimal bid levels quickly, choose relevant and appropriate keywords for bidding.
b) It is important that the written text you use for your ad is attractive and relevant.
c) Landing pages for your advertisement should not contain fake words or overly-long texts just to attract searchers.

Related Questions

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4

Which of the following comes as a/the step(s) to advertise on google adwords?

A. Find and determining the audience

B. Conduct keyword research

C. Build remarketing lists

D. All of the above

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4

The Keyword Planner helps you select the most profitable keywords based on the ____.

A. Average monthly searches

B. Competition types

C. CPC rates

D. All of the above

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4

Each action/conversion or target cost per action is paid based on the ____ bid cost.

A. Maximum

B. Minimum

C. Median

D. Mode

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4

What does CPM extend to?

A. Cost Per Measure

B. Cost Per Market Value

C. Cost Per Merchant

D. Cost Per Thousand Impressions

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4

Which of the following are two broad networks specified in question 10?

A. Search

B. Display

C. Both A and B

D. None of the above

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4

By automating ____, AdWords Express helps small businesses.

A. Keyword Management

B. Ad Placement

C. Both A and B

D. None of the above

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4

Digital marketing relies heavily on ____.

A. Google Search Engine

B. Search Engine Optimization

C. Google AdWords

D. Social Media Marketing

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4

Ads with emotional content get a high click-through rate?

A. True

B. False

C. Can't say

D. Maybe

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4

How many bidding methods are there in an alternate approach?

A. One

B. Two

C. Three

D. Four

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4

Which of the following keywords is/are most expensive?

A. Insurance

B. Loans

C. Mortgage

D. All of the above

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4

A Google AdWords Manager Account allows you to manage multiple Google AdWords accounts from ___ dashboard and login.

A. One

B. Two

C. Three

D. Multiple

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4

Which of the following is/are the features of Google AdWords?

A. Keyword Planner Tool

B. Google Ads Editor

C. Reach Planner

D. All of the above

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4

____ are all included in campaign groupings.

A. Geolocation

B. Product type

C. Device segmentation

D. All of the above

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____ networks can connect you with many new customers when you create a brand awareness advertisement for your product.

A. Display

B. Search

C. Net Worth

D. None

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4

What is/are the advantage(s) of Google Conversion Optimizer?

A. Free service is offered by Target CPA Bidding.

B. A constant monitoring of the conversion behavior is performed by Google Conversion Optimizer on a daily basis.

C. In addition to helping with keywords bids, Google Conversion Optimizer helps you avoid paying too much or too little for converting at or below the expected cost.

D. All of the above

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4

Essentially, Google makes money from the searches by charging the advertisers a fee for those ____.

A. Numbers

B. Clicks

C. Prices

D. Dates

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4

Besides Display Network bidding, CPM bidding can also include ____.

A. Search Network

B. Remarketing

C. Resharing

D. None

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Optimized landing pages have a conversion rate of approx. ____, while normal conversion rates are approx. 2% to 3%.

A. 20% to 30%

B. 50% to 100%

C. 50% to 70%

D. 20% to 50%

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4

The CPA method requires that you have converted at least 30 times in the ____.

A. Last month

B. 30 Days

C. Both A and B

D. None of the above

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4

Advertisements are ranked based on their ____.

A. Maximum Bid times Quality Score

B. Minimum Bid times Quality Score

C. Average Bid times Quality Score

D. Medium Bid times Quality Score

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4

Ads can be updated ____ by using Google Ads Editor.

A. Offline

B. Online

C. At the time of execution

D. At the time of addition

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4

AdWords Grants featured program was launched in which year?

A. 2002

B. 2003

C. 2004

D. 2005

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4

In a campaign, set a relatively low cost per conversion or CPA to achieve ____ conversion rates both in terms of cost and number of conversions.

A. Lower

B. Higher

C. Average

D. Median

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4

In order to drive traffic to their websites and ads, advertisers use ____.

A. Keyword Rehabilitation Tools

B. Keyword Research Tools

C. Keyword Reconsize Tools

D. Keyword Remuneration Tools

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4

When was Google AdWords released?

A. 23rd October 2000

B. 23rd October 2001

C. 23rd October 2002

D. 23rd October 2003

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4

Google AdWords Partner Certification is also known as -

A. Google AdWords Certification Program

B. Google Partners

C. Both A and B

D. None of the above

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4

Advertisers can edit and make changes to advertisements using ____, which is a downloadable program.

A. Reach Planner

B. AdWords Express

C. Google Ads Editor

D. Excluding the IP Addresses

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4

PPC ( ____ ) advertisements in the finance and industry sectors charge Google a high cost for these expensive keywords.

A. Pay-per-click

B. Pay-per-sale

C. Pay-per-lead

D. All of the above

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4

Which of the following is/are the bidding approach(es) in Google AdWords?

A. Traditional

B. Alternate

C. Both A and B

D. None of the above

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4

The ____ is calculated by calculating the number of impressions for an online advertising campaign.

A. CPM

B. CPA

C. CPC

D. CTC