Ads with emotional content get a high click-through rate?
True
False
Can't say
Maybe
Correct Answer :
A. True
It is TRUE that ads with emotional content get a high click-through rate.
Related Questions
Investing money in the ____ are required of advertisers.
Right keywords
Writing strong content
Using ads with CTRs
All of the above
By using ____, advertisers are able to increase the reach of their video ads and forecast where their ads will be seen by internet searchers.
Video Search
Video Ads
Reach Planner
Reach Search
When was Google AdWords released?
23rd October 2000
23rd October 2001
23rd October 2002
23rd October 2003
What does A stand for in CPA?
Action
Acquisition
Both A and B
None of the above
CPC is the ____ method of paying Google AdWords when an internet user clicks on your AdWords advertisement.
Cost Per Closure
Click Per Cost
Cost Per Click
Click Per Closure
The Keyword Planner helps you select the most profitable keywords based on the ____.
Average monthly searches
Competition types
CPC rates
All of the above
____ that are powerful and have good quality scores appear as Google Ads with top searched links if they are powerful and have good quality scores.
Keywords
Ads
Texts
None
____ networks can connect you with many new customers when you create a brand awareness advertisement for your product.
Display
Search
Net Worth
None
The most successful keywords will have a ___ CPC if they have a high quality score.
Low
High
Expensive
Average
A typical Google AdWords campaign will place ads across ___ broad networks to reach a wide audience and gain new customers.
Two
Three
Four
Five
Which of the following comes as a/the step(s) to advertise on google adwords?
Find and determining the audience
Conduct keyword research
Build remarketing lists
All of the above
Which of the following is/are the cost affecting factor(s) to create a campaign?
Keywords
Your bids
Ad Extensions
All of the above
Google AdWords is also known as -
Google Words
Google One
Google Ads
Google Marketing
What is the full form of RLSA?
Resharing Lists of Search
Remarketing Lists of Search
Retargeting Lists of Search
Resubmitting Lists of Search
What does CPM extend to?
Cost Per Measure
Cost Per Market Value
Cost Per Merchant
Cost Per Thousand Impressions
Ads with emotional content get a high click-through rate?
True
False
Can't say
Maybe
Advertisers can ____ their ads on Google Display Network websites as banner-style ads and on other websites which are part of the network.
Discrete
Display
Displace
Distorted
It is possible to ____ CTR by using headlines related to the ads that are compelling and appealing.
Increase
Decrease
Minimize
Compress
Google AdWords awards the top ad position to the advertiser with the ____ ranking.
Lowest
Average
Highest
Medium
Advertisers can edit and make changes to advertisements using ____, which is a downloadable program.
Reach Planner
AdWords Express
Google Ads Editor
Excluding the IP Addresses
A well-crafted landing page may greatly ____ the chances of your ads getting clicked and then showing some interest after the visit, or it may simply ensure that searchers continue their search elsewhere.
Increase
Decrease
Minimize
None
Conversion Optimizer is also known as -
CPA Bidding
Target CPC
Target CPA Bidding
Target CPC Bidding
Which of the following should be kept in mind while creating a landing page?
It is essential to minimize the amount of information on land pages because it is the most important part of the site.
A product or service advertisement should highlight the best features of the product or service so that the customer can get the most benefits from it.
Make sure your landing page or ad contains a CTA (call-to-action) that encourages the visitor to continue.
All of the above
The ____ identifies the products and keywords at which the searched terms are sold, their costs, and their competitors.
Keyword tool
Keyword Ad
Keyword Function
Keyword feature
How many bidding methods are there in an alternate approach?
One
Two
Three
Four
Advertisements are ranked based on their ____.
Maximum Bid times Quality Score
Minimum Bid times Quality Score
Average Bid times Quality Score
Medium Bid times Quality Score
A ____ is a word or phrase that a user enters into a search engine to find information.
Text
Keyword
AdWords
Search Engine
What is the full form of SERP?
Search Engine Results Pointer
Search Engine Rituals Pointer
Search Engine Results Page
Social Engine Results Page
Besides Display Network bidding, CPM bidding can also include ____.
Search Network
Remarketing
Resharing
None
Which of the following is/are the bidding approach(es) in Google AdWords?
Traditional
Alternate
Both A and B
None of the above