Besides Display Network bidding, CPM bidding can also include ____.
Search Network
Remarketing
Resharing
None
Correct Answer :
B. Remarketing
Besides Display Network bidding, CPM bidding can also include remarketing.
Related Questions
The ____ identifies the products and keywords at which the searched terms are sold, their costs, and their competitors.
Keyword tool
Keyword Ad
Keyword Function
Keyword feature
Google generates approx. __% of its revenue from online pay-per-click advertisements.
90
97
100
150
What is the full form of RLSA?
Resharing Lists of Search
Remarketing Lists of Search
Retargeting Lists of Search
Resubmitting Lists of Search
Ads with emotional content get a high click-through rate?
True
False
Can't say
Maybe
How many bidding approaches are there in Google AdWords?
Two
Three
Four
Five
An advertiser's price per click (CPC) and position are determined by a/an ____ run by Google when a search query is entered.
Survey
Auction
Research
Market Research
Each action/conversion or target cost per action is paid based on the ____ bid cost.
Maximum
Minimum
Median
Mode
Advertisers can ____ their ads on Google Display Network websites as banner-style ads and on other websites which are part of the network.
Discrete
Display
Displace
Distorted
The ____ program allows businesses to advertise their products, services, offerings, applications, as well as other products to internet users.
Google Search Engine
Google AdWords
Google One
Google Chrome
Using ____, you can find and organize new keywords without having to spend a considerable amount of time and effort.
Adstream
Wordstream
Keywordstream
AdWordstream
Investing money in the ____ are required of advertisers.
Right keywords
Writing strong content
Using ads with CTRs
All of the above
AdWords Grants featured program was launched in which year?
2002
2003
2004
2005
____ text search ads can be planned accordingly with RLSA.
Traditional
Advanced
Modern
None
What is/are the disadvantage(s) of Google Conversion Optimizer?
Transparency
Control
Trust
All of the above
Which of the following is/are the cost affecting factor(s) to create a campaign?
Keywords
Your bids
Ad Extensions
All of the above
By automating ____, AdWords Express helps small businesses.
Keyword Management
Ad Placement
Both A and B
None of the above
Which of the following is/are the features of Google AdWords?
Keyword Planner Tool
Google Ads Editor
Reach Planner
All of the above
Google AdWords awards the top ad position to the advertiser with the ____ ranking.
Lowest
Average
Highest
Medium
A well-crafted landing page may greatly ____ the chances of your ads getting clicked and then showing some interest after the visit, or it may simply ensure that searchers continue their search elsewhere.
Increase
Decrease
Minimize
None
Smart Shopping uses automated bidding strategies for the promotion of products listed in Google Merchant Center to combine the features of Standard Shopping and ____.
Traditional Remarketing
Display Remarketing
Offline Remarketing
None of the above
Which of the following keywords is/are most expensive?
Insurance
Loans
Mortgage
All of the above
____ networks can connect you with many new customers when you create a brand awareness advertisement for your product.
Display
Search
Net Worth
None
The Keyword Planner helps you select the most profitable keywords based on the ____.
Average monthly searches
Competition types
CPC rates
All of the above
How to optimize the conversion optimizer?
In order to find the optimal bid levels quickly, choose relevant and appropriate keywords for bidding.
It is important that the written text you use for your ad is attractive and relevant.
Landing pages for your advertisement should not contain fake words or overly-long texts just to attract searchers.
All of the above
____ agencies generally use Google Ads Manager accounts to manage a large and heavy folder of clients' accounts.
Advertising
Marketing
Both A and B
None of the above
The ____ is calculated by calculating the number of impressions for an online advertising campaign.
CPM
CPA
CPC
CTC
Conversion Optimizer is also known as -
CPA Bidding
Target CPC
Target CPA Bidding
Target CPC Bidding
____ network is a network of search engines where advertisers bid on keywords, and it displays related ads when searchers enter those keywords on a search engine.
Search
Display
Both A and B
None of the above
Which of the following should be kept in mind while creating a landing page?
It is essential to minimize the amount of information on land pages because it is the most important part of the site.
A product or service advertisement should highlight the best features of the product or service so that the customer can get the most benefits from it.
Make sure your landing page or ad contains a CTA (call-to-action) that encourages the visitor to continue.
All of the above
Digital marketing relies heavily on ____.
Google Search Engine
Search Engine Optimization
Google AdWords
Social Media Marketing